Policy interpretation

(1) What is the drafting background?

A: General Secretary of the Supreme Leader pointed out at the Central Economic Work Conference at the end of 2018 that it is necessary to persist in giving impetus to reform, strengthen the basic position of competition policy, create an institutional environment for fair competition, establish open and transparent market rules and a legalized business environment, and promote positive incentives and survival of the fittest. In his 2019 government work report, Premier Li Keqiang emphasized that it is necessary to speed up the establishment of a unified, open and competitive modern market system, relax market access, strengthen government supervision, and make various market players more active. In order to implement the requirements of the State Council of the CPC Central Committee, the Committee for Comprehensive Deepening Reform of the Municipal Party Committee held its sixth meeting on September 4, 2019, emphasizing the need to deepen the reform of supervision and management of public resources transactions, adhere to unified supervision, coordinated promotion, and act steadily, promote the sunshine trading of public resources, and build a unified and standardized system of supervision and management of public resources transactions.

In recent years, the supervision and management of public resources transactions in our city has been constantly standardized, but there are still outstanding problems such as scattered supervision functions, imperfect supervision system, frequent trading chaos, lack of post-event supervision, and frequent corruption in transactions. All sectors of society, especially market players, have reacted strongly, and they are full of expectations for our improvement. It is urgent to further innovate the system and mechanism, improve the system, strengthen supervision, and further deepen the reform of supervision and management of public resources transactions in order to implement the decision-making and deployment of the CPC Central Committee in the State Council, respond to the concerns of market players, and solve contradictions in practice.

(2) What is the reform task?

A: In view of the new situation and new problems faced by the public resource trading market, in order to guide all districts and counties to further promote the reform of supervision and management of public resource trading, Document No.114 put forward the main objectives of the reform of supervision and management of public resource trading in 2019 and in the future, and clarified the guiding ideology and basic principles. As well as the six key reform tasks of "five unifications and one strengthening", such as unified supervision system, unified system rules, unified platform transactions, unified service standards, unified information management, and strengthened supervision and coordination, it is also proposed to strengthen publicity and training, study and implement measures, strictly supervise implementation, and implement the tasks of deepening the supervision and management reform of public resources transactions. To understand and accurately understand Document No.114, we should focus on three aspects:

First, strengthening supervision is the key. The transaction of public resources is an area prone to corruption, and the task of supervision is quite heavy. In view of the problems existing in supervision, such as scattered functions, overlapping functions, multi-head management and compartmentalization, the coexistence of absence and offside of supervision, and the need to further improve the supervision level and efficiency, Document No.114 proposes to integrate the supervision functions of public resources transactions and establish a unified transaction supervision system. First, adhere to centralized and unified supervision, establish and improve the "one committee, one bureau and one center" supervision pattern of the public resource transaction supervision and management committee, supervision and management bureau and trading center, promote the relatively centralized and unified transaction supervision functions, and improve the effectiveness of transaction supervision. The second is to unify the supervision system. The district and county governments should set up public resource transaction supervision and management committees to coordinate the supervision and management of public resource transactions, establish a centralized and unified supervision system, and jointly promote the integration of the city’s public resource trading platforms. Third, strengthen supervision and coordination. The leading departments of supervision and management of public resources transactions in all districts and counties should further clarify the functional boundaries with the industry supervision departments, do a good job in supervision and convergence, and focus on strengthening transaction supervision to build a supervision pattern with their own responsibilities, horizontal coordination and vertical connectivity. Fourth, strengthen credit supervision, speed up the construction of credit system in the field of public resource transactions, unify credit indicators and collection standards, focus on collecting credit information of all parties’ main transactions and performance, clarify the red and black list and key attention list system based on credit evaluation results, standardize credit evaluation, release and application of credit information, and carry out joint encouragement of trustworthiness and joint punishment of dishonesty according to laws and regulations.

Second, a unified system is the foundation. The establishment of a unified public resources trading system is conducive to preventing the fragmentation of public resources trading and accelerating the formation of a unified, open and competitive modern market system. From 2018 to now, the focus of our reform is mainly on the integration of regulatory functions. According to the requirements of centralized and unified supervision by the municipal party committee and municipal government, the next step is to speed up the unification of institutional rules and promote the modernization of the governance system and governance capacity of public resources transactions. First, establish the main responsibility system of the project legal person. The district and county governments should clarify the boundaries of the legal person’s rights and responsibilities, implement the responsibilities of the pre-transaction work, and realize the responsibility in place, supervision in place, coordination of powers and responsibilities, and code of conduct. The second is to improve the management system with contract management as the core. The district and county governments should strengthen the management of the whole process of contracts according to law, sign contracts strictly according to the transaction results, adhere to risk sharing and two-way restraint, prohibit unauthorized changes and adjustments of contracts, and improve the punishment methods for breach of contract. The third is to adopt competitive methods to realize the effective allocation of resources, introduce competitive methods such as bidding and auction, improve the trading system and price formation mechanism, and promote the fair and efficient use of public resources in sunshine trading. Fourth, give full play to the role of the government. The district and county governments should strictly manage the investment budget, improve the management system of budget approval and adjustment, and no department or unit should arbitrarily break through the approved budget. It is necessary to standardize the follow-up audit of key projects, standardize the settlement management, implement centralized and unified payment for government investment projects, and not delay the audit to affect the settlement.

Third, unified trading is the key. The starting point and end result of the reform of supervision and management of public resources transactions should be to provide convenient and efficient services for all kinds of market subjects, and the sense of acquisition of market subjects should be taken as the standard to test the effectiveness of the reform. To this end, it is necessary to further unify transactions and continuously improve the quality and level of transactions. First, it is necessary to establish a trading directory, adhere to the principle of making progress, and promote the full coverage of public resources transactions in the directory. The Municipal Public Resources Trading Supervision and Management Bureau shall, jointly with the relevant industry authorities, formulate a unified public resources trading catalogue in the city in accordance with the guidelines of the national public resources trading catalogue, and all kinds of public resources such as natural resources, asset equity and environmental rights that are suitable for market-oriented allocation should be gradually incorporated. The second is to unify service standards and build a perfect transaction service standard system. The municipal public resource trading center is the main provider of public resource trading service standards. It is necessary to formulate transaction service standards, clarify the service items, scope, content and methods that the trading center should provide, promote the standardization of service items, data and processes, and regularly carry out application evaluation and revision of standards and norms. The public resource trading centers in all districts and counties should cooperate with the municipal public resource trading center to do a good job in publicity, training, application promotion and implementation of standards and norms. The third is to promote the electronicization of the whole process, and accelerate the electronicization of the whole transaction process in accordance with unified technical standards and data specifications. The municipal public resource trading center should further improve the public resource electronic service system, electronic trading system and electronic supervision system, and play the role of the electronic service system hub.Realize the electronization of the whole process before, during and after the transaction of public resources.

(3) What are the safeguard measures for the reform?

A: One point is deployment and nine points is implementation. Document No.114 has made an overall arrangement for the supervision and management of public resources transactions at present and in the future, and it is a major event in the city’s economic and social life to do a good job in the publicity and implementation of document No.114. All departments in all districts and counties should attach great importance to it and put it in an important position, so as to grasp the momentum of iron marks and stamp on stones, and grasp it to the end with the spirit of nailing. Mainly grasp three aspects:

First, strengthen publicity and do a good job in training. The transaction of public resources involves a wide range of fields and industries, diverse stakeholders, complex operating mechanism and long supervision chain. All departments in all districts and counties should make full use of the media, correctly guide public opinion, build a broad consensus, and effectively create a good atmosphere conducive to deepening reform. The leading departments of the supervision and management of public resources transactions in all districts and counties should combine learning with application, and take the "1+4+9" document as an important content in relevant study and training, assessment and examination, so as to continuously improve their ability to perform their duties according to law. City Tendering and Bidding Association should organize training for member units and public resource trading market entities, and standardize public resource trading activities according to law. All kinds of training should ensure the quality, not for profit.

Second, clarify responsibilities and refine measures. At the municipal level, the Municipal Development and Reform Commission and the Municipal Public Resources Trading Supervision and Management Bureau will, jointly with the Municipal Finance Bureau, the Municipal Planning and Natural Resources Bureau, the Municipal State-owned Assets Supervision and Administration Commission and other departments, strengthen policy guidance and work coordination for the whole city in accordance with the specific deployment arrangements of the Municipal Public Resources Trading Supervision and Management Committee, and further coordinate and solve the difficulties and problems encountered in the work. The Municipal Public Resource Trading Center, the Municipal Bidding Association and the Municipal Public Resource Trading Center should base themselves on their own functional orientation, do a good job in service guarantee, and provide quality services for all departments and market entities in all districts and counties. At the district and county level, the leading departments of the supervision and management of public resources transactions in all districts and counties should earnestly take the lead responsibilities, study specific implementation measures, strengthen target responsibilities, coordinate and promote the supervision and management of public resources transactions in the region, and report the progress of the work to the office of the Municipal Public Resources Transaction Supervision and Management Committee as required.

Third, lay a solid foundation and strictly implement it. Around the overall goal set by the reform, establish and improve the institutional basis of public resources trading, and provide more powerful institutional support for trading activities. First, improve the long-term mechanism for cleaning up institutional rules, continuously clean up the institutional rules of public resources trading that are not in line with the spirit of reform in view of the outstanding problems reflected by market players, and make them public. Second, the municipal government supervision agency, together with the municipal public resources transaction supervision and management bureau, relevant industry authorities and financial, auditing, public security and other departments, will strengthen supervision and inspection of the reform documents in a timely manner according to the situation to ensure that the reform measures are put in place.

Notice of Yunnan Provincial People’s Government on Printing and Distributing the Implementation Plan of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone

State and municipal people’s governments, provincial committees, offices, departments and bureaus:

  The "China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone Implementation Plan" is hereby printed and distributed to you, please earnestly implement it.

 

 

Yunnan Provincial People’s Government

January 25, 2019

 

  (This piece is publicly released)

 

Implementation Plan of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone

  In order to implement the spirit of the State Council’s Reply on Agreeing to Establish cross-border electronic commerce Comprehensive Experimental Zone in 22 cities including Beijing (Guo Han [2018] No.93) and seize the opportunity to promote the rapid development of Kunming cross-border electronic commerce, this plan is formulated.

  I. General requirements

  (A) the guiding ideology

  Guided by Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era, fully implement the spirit of the 19th National Congress of the Communist Party of China, adhere to the development concepts of innovation, coordination, green, openness and sharing, conscientiously implement the decision-making arrangements of the CPC Central Committee and the State Council, base on the overall situation and face the world, deeply understand the new trends and problems in cross-border electronic commerce’s development at home and abroad, and systematically plan a new path for cross-border electronic commerce’s innovation and development around the supply-side structural reform, the "Belt and Road" and the construction of China’s radiation center for South Asia and Southeast Asia; Give full play to Kunming’s location advantages, innovate cross-border electronic commerce’s institutional mechanism and business model, and build a new system of cross-border electronic commerce; China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone will be built into an important carrier with Yunnan characteristics to cultivate new kinetic energy for foreign trade development, promote industrial transformation and upgrading, and build a new platform for international cooperation, so as to become China’s cross-border electronic commerce radiation center for South Asia and Southeast Asia.

  (2) Basic principles

  Adhere to industrial integration and innovative development. Adhere to cross-border electronic commerce’s institutional mechanism innovation, management system innovation and business model innovation, create a good business environment, and promote the vigorous development of new trade formats and new models. Strengthen the popularization and application of new technologies, promote the integrated development of cross-border electronic commerce and traditional industries, establish a mechanism of innovation and coordinated development in integrated industry, promote industrial transformation and upgrading, enhance the scale and level of foreign trade, and improve the core competitiveness of Yunnan’s advantageous industries.

  Adhere to key breakthroughs and coordinated development. Focus on the key areas with strong driving force in Kunming and cross-border electronic commerce, concentrate on solving the development problems of key areas and weak links, and promote the rapid development of cross-border electronic commerce. Adhere to the development idea of paying equal attention to B2B (business-to-business) and B2C (business-to-customer), paying equal attention to both import and export, focusing on export and coexistence of multiple modes. Co-ordinate resources, optimize layout, cultivate diversified cross-border electronic commerce subjects, and promote the coordinated development of cross-border electronic commerce.

  Adhere to win-win cooperation and open development. Take the "Belt and Road" construction as an opportunity to strengthen cooperation with neighboring countries, establish a new mechanism and platform for international cooperation in cross-border electronic commerce, promote the integration and development of infrastructure interconnection and regional cross-border electronic commerce, actively coordinate and promote the formulation of rules and standards, innovate the talent training mode, and form a new pattern of coordinated development for South Asia, Southeast Asia and cross-border electronic commerce.

  (III) Main objectives

  Cross-border electronic commerce’s transaction volume continues to grow. From 2019 to 2020, Kunming strives to achieve an average annual growth rate of cross-border electronic commerce’s transaction volume of over 50%.

  Cross-border electronic commerce’s structure was gradually optimized. By 2020, Kunming will strive to introduce and cultivate 20 key enterprises in cross-border electronic commerce with sales exceeding 100 million yuan, and the proportion of existing foreign trade enterprises using cross-border electronic commerce will reach more than 50%, initially forming a whole industrial chain system in cross-border electronic commerce. Cross-border electronic commerce’s innovation ability has been gradually enhanced, and cross-border electronic commerce’s exports of traditional superior products, brand products and high value-added products have increased significantly.

  Cross-border electronic commerce’s environment is fully optimized. By 2020, cross-border electronic commerce’s "two platforms and six systems" (cross-border electronic commerce online public service platform, cross-border electronic commerce offline industrial park platform, cross-border electronic commerce information sharing system, cross-border electronic commerce financial service system, cross-border intelligent logistics system, cross-border electronic commerce credit system, cross-border electronic commerce statistical monitoring system and cross-border electronic commerce risk prevention and control system) will be initially established. Cross-border electronic commerce has achieved remarkable results in the integration with traditional industries, and initially explored new trade modes such as market procurement and cross-border electronic commerce. Establish cross-border electronic commerce consultation and cooperation mechanism with neighboring countries, initially build cross-border electronic commerce logistics center and cross-border electronic commerce commodity exhibition center for South Asia and Southeast Asia, and initially form cross-border electronic commerce industrial chain centered on Kunming in South Asia and Southeast Asia.

  Second, the main task

  Guided by the innovation-driven concept, based on information interconnection, with "two platforms and six systems" as the core, we will speed up the construction of cross-border electronic commerce’s integrated supervision system and supply chain collaborative service system, promote industrial integration, innovate business models, promote the organic unity of efficient supervision and optimization services, and promote the common development of cross-border electronic commerce and the real economy, so as to enhance Kunming’s international influence.

  (1) Improve the online public service platform in cross-border electronic commerce.

  Complete the construction of China (Yunnan) international trade "single window" and cross-border electronic commerce public service platform, which integrates customs clearance, general cross-border transaction demand processing, transportation and logistics. Strengthen the docking of cross-border electronic commerce’s public service platform with the "single window" of international trade, and realize the comprehensive docking with the information systems of customs, taxation, foreign exchange, banking, public security, postal services, railways, airports and other departments. Strengthen the docking of cross-border electronic commerce public service platform with the information systems of cross-border electronic commerce, logistics, third-party payment, foreign trade integrated services and other enterprises. Promote paperless operation covering enterprise filing, customs clearance, inspection and quarantine, foreign exchange settlement, tax refund, security inspection and identity authentication. Explore the modularization and integration of cross-border B2B and B2C trade processes, promote the innovation of integrated services, and encourage relevant departments and enterprises to track the trade process at any time and handle the main business of cross-border electronic commerce online. Build a big data application platform in cross-border electronic commerce, give play to the value-added function of data, and carry out applications such as credit evaluation, risk early warning, data marketing, market forecasting, financing insurance, etc.

  Lead unit: Provincial Department of Commerce and Kunming Customs.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Public Security Department, Provincial Department of Finance, Provincial Department of Transportation, Provincial Market Supervision Bureau, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, Yunnan Airport Group Co., Ltd. and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  (2) Building an offline industrial park platform in cross-border electronic commerce.

  Based on the resource endowment and location characteristics of Kunming, the "3+5+2" cross-border electronic commerce industrial cluster area with the comprehensive bonded area and bonded logistics center as the core is planned and constructed as a whole, and the parks are dislocated and have complementary advantages. "3+5+2" includes three core parks, including Kunming Comprehensive Bonded Zone, Kunming High-tech Bonded Logistics Center and Kunming Tengjun land port Bonded Logistics Center, five export parks, including Kunming High-tech Zone National E-commerce Demonstration Base, Ausdi (Kunming) E-commerce Trading Industrial Park, Kunming Chenggong Information Industrial Park, Junfa New Luosiwan International Trade City and Wuhua Jinding Cultural and Creative Park, and the "Never Ending South Expo" and Alibaba’s import sources.

  1. Construction of cross-border electronic commerce Core Industrial Park. Relying on special customs supervision areas such as comprehensive bonded zone and bonded logistics center, we will strengthen the construction of bonded warehouses, logistics storage centers, international commodity pavilions and offline exhibition and trading centers, and carry out cross-border electronic commerce business with equal emphasis on bonded stocking, bonded exhibition and trading, direct purchase and import, and import and export in special areas; Encourage pilot enterprises to import goods from South Asia and Southeast Asia and goods from all over the world, and try the bonded exhibition trading business first in the fence of the special customs supervision area, allowing pilot enterprises to conduct accounting and pay relevant taxes after the bonded exhibition trading is completed.

  Lead unit: Kunming Municipal People’s Government.

  Responsible units: Provincial Development and Reform Commission, Provincial Public Security Department, Provincial Department of Transportation, Provincial Department of Commerce, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China.

  Time limit for completion: before March 31st, 2019.

  2. Build a number of industrial parks in cross-border electronic commerce. Highlight the export function, and integrate existing high-quality enterprise resources such as big data, cloud computing, Internet, cross-border electronic commerce and modern logistics in Kunming High-tech Zone National E-commerce Demonstration Base, Ausdi (Kunming) E-commerce Trading Industrial Park and Kunming Chenggong Information Industrial Park, develop cross-border electronic commerce headquarters economy, platform economy and digital economy, and develop various cross-border electronic commerce export models. Establish cross-border electronic commerce Promotion Center in Kunming High-tech Zone, implement brand promotion actions, and make full use of South Expo, Kunming Expo, Business Fair, Agricultural Expo, cross-border electronic commerce platform and overseas marketing system to promote Yunnan-specific products. In the professional markets such as Junfa New Luosiwan International Trade City, we will build a cross-border electronic commerce trading platform and an offline brand exhibition center for featured products, and combine professional market procurement trade with cross-border electronic commerce to explore diversified channels for enterprise exports. Seize the opportunity of Kunming being approved as a national cultural export demonstration base, and build Wuhua Jinding Cultural and Creative Industrial Park into a characteristic demonstration park combining cross-border electronic commerce and cultural export. Highlight the import function, give full play to the role of Alibaba’s import platform, and combine the "Never Ending South Expo" with cross-border electronic commerce to carry out online and offline in cross-border electronic commerce (О2О) experience mode. Take effective measures to build Kunming into a cross-border electronic commerce center, a trading center, an operation center, a settlement center and a big data center in southwest China, which radiates South Asia and Southeast Asia.

  Lead unit: Provincial Department of Commerce, Kunming Municipal People’s Government.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Public Security Department, Provincial Department of Finance, Provincial Department of Transportation, Provincial Department of Agriculture and Rural Affairs, Provincial Department of Culture and Tourism, Provincial Market Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of People’s Bank of China, Provincial Urban Construction Investment Group Co., Ltd. and Yunnan Airport Group Co., Ltd.

  Time limit for completion: before December 31, 2019.

  (3) Building an information sharing system in cross-border electronic commerce.

  1. Establish a departmental supervision information sharing system. Relying on the "single window" platform of international trade, we will strengthen the docking of relevant information systems of cross-border electronic commerce in customs, taxation, foreign exchange, public security, market supervision and other departments, adhere to the application-oriented sharing and aggregation of data, promote the seamless connection of supervision processes online, and realize "information exchange, mutual recognition of supervision and mutual assistance in law enforcement" among supervision departments. Promote information exchange and sharing between enterprises and government departments in cross-border electronic commerce, and improve the information service level in cross-border electronic commerce. Promote data transmission and sharing with cross-border electronic commerce, a country in South Asia and Southeast Asia, and promote the integration of customs clearance in cross-border electronic commerce.

  Lead unit: Provincial Department of Commerce and Kunming Customs.

  Responsible units: Network Information Office of Provincial Party Committee, Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Public Security Department, Provincial Department of Finance, Provincial Department of Transportation, Provincial Department of Agriculture and Rural Affairs, Provincial Market Supervision Bureau, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau, and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  2. Optimize and reorganize the regulatory business process. Optimize and reorganize the customs business process, implement the mechanism of pushing forward and moving back the law enforcement operation and checking the whole process, and greatly improve the customs clearance efficiency by broadening the supervision time and space and compressing the customs clearance time. Optimize the inspection and quarantine process, and establish a supervision mode covering trade processes such as commodity and enterprise filing, product declaration, risk monitoring, product traceability, inspection and release, so as to meet the needs of different business models in cross-border electronic commerce.

  Lead unit: Kunming Customs.

  Responsible units: Provincial Department of Commerce, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau, and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  3. Establish cross-border electronic commerce management system. In terms of B2C, we will strengthen the paperless customs clearance in cross-border electronic commerce, unify the "three orders" data transmission standard, follow the B2B customs clearance, batch customs transfer, innovate the return and exchange process, effectively control risks, strengthen customs clearance cooperation, implement big data sharing and other facilitation measures, and constantly innovate the management system according to business needs. Expand the scope of cross-border B2B business, formulate the declaration process and relevant standards, establish a regulatory system that is suitable for cross-border B2B characteristics, and provide convenience support for cross-border B2B.

  Lead unit: Provincial Department of Commerce and Kunming Customs.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Agriculture and Rural Affairs, Provincial Market Supervision Bureau, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  (D) Building a cross-border intelligent logistics system

  1. Construction of cross-border electronic commerce international logistics channel. Give full play to the advantages of land and air logistics hub facing South Asia and Southeast Asia, smooth the international logistics channel in cross-border electronic commerce, and enhance cross-border electronic commerce’s import and export cargo transportation capacity. Open and encrypt international routes to South Asia and Southeast Asia, increase flights to important cities in the Middle East and North Africa, develop all-cargo routes linking freight hubs in South Asia and Southeast Asia, build freight routes extending to West Asia, Africa, Australia and New Zealand, and gradually expand freight routes to Europe; Accelerate the construction of Kunming-Hanoi, Kunming-Bangkok and Kunming-Yangon Trans-Asian Railways, actively coordinate the opening of trains in Central Europe and Central Asia, promote the signing of cross-border road transport agreements with Vietnam, Laos, Myanmar and Thailand, and open freight buses. Relying on Kunming Comprehensive Bonded Zone, Kunming High-tech Bonded Logistics Center and Kunming Tengjun land port Bonded Logistics Center, we will build a multimodal transport logistics center, build an international multimodal transport warehousing logistics park, a public-rail intermodal logistics center, a comprehensive modern logistics park, cross-border direct transportation and other projects in the border areas such as Hekou and Mohan, build a comprehensive, intelligent and integrated modern integrated logistics service system, make overall plans to solve the problems of transportation, commerce and supervision services, and implement seamless docking of aviation, railway and highway transportation at ports.

  Lead unit: Provincial Department of Commerce, Provincial Development and Reform Commission and Provincial Department of Transportation.

  Responsible units: China Railway Kunming Bureau Group Co., Ltd., Provincial Postal Administration, Yunnan Airport Group Co., Ltd., and the people’s governments of Kunming, Honghe, Xishuangbanna and Dehong.

  Time limit for completion: before December 31, 2019.

  2. Build a regional logistics center in cross-border electronic commerce. Accelerate the construction of Wang Jiaying railway port, and promote the construction of Kunming Tengjun land port multimodal transport logistics facilities and Anning Taohua Railway freight hub. Accelerate the channel docking with port (port) cities. Promote the construction of Kunming international mail express supervision center, realize the general contracting and direct sealing of international mail express from Laos, Myanmar and other South Asian and Southeast Asian countries in Kunming, and smooth the retail import and export channels in cross-border electronic commerce. Build a bonded logistics center, logistics cluster park and distribution network, give play to the core location advantage of Kunming in the economic circle of central Yunnan, promote the agglomeration of regional logistics elements, and guide the cross-regional interaction and integration of logistics resources. Strengthen cooperation with border cities in cross-border areas and border areas, build cross-border electronic commerce logistics sub-center, and radiate and drive the province to carry out cross-border electronic commerce business. Strengthen cooperation with neighboring countries and cities in the eastern coastal areas, establish a "cloud warehouse" based on the Kunming Comprehensive Bonded Zone, guide the distribution of cross-border electronic commerce’s import and export goods from Kunming, strive for the South Asian navigation rights of the Civil Aviation Administration of China to tilt to kunming changshui international airport, encourage Chinese and foreign airlines to operate international all-cargo flights to and from Kunming, improve Yunnan’s aviation logistics support capacity, build an international freight hub facing South Asia and Southeast Asia, and build Kunming into a cross-border electronic commerce logistics center, an aviation logistics distribution center and a fresh product transshipment center serving the southwest, radiating the whole country and facing South Asia and Southeast Asia.

  Lead unit: Provincial Development and Reform Commission and Provincial Department of Commerce.

  Responsible units: Provincial Department of Transportation, China Railway Kunming Bureau Group Co., Ltd., Provincial Postal Administration, Provincial Communications Administration, Yunnan Airport Group Co., Ltd., and the people’s governments of Kunming, Honghe, Xishuangbanna, Dehong and lincang.

  Time limit for completion: before December 31, 2019.

  3. Guide enterprises to build a number of online intelligent logistics platforms. Actively support the construction of logistics information public service platform and improve the intelligent service level of logistics system. Promote the application of technologies such as big data, cloud computing, Internet of Things, artificial intelligence, Beidou navigation and geographic information, promote the transformation and upgrading of traditional warehousing and logistics enterprises, build intelligent logistics warehousing, intelligent order processing centers and intelligent logistics distribution networks, and improve the level of logistics services. Support qualified logistics enterprises to develop into the fourth party logistics that provides integrated solutions and supply chain integration services, and provide enterprises with services such as logistics path optimization and inventory optimization.

  Lead unit: Provincial Development and Reform Commission and Provincial Department of Commerce.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Finance, Provincial Department of Transportation, Provincial Communications Administration, Provincial Postal Administration and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  (E) the establishment of cross-border electronic commerce credit system.

  1. Strengthen the exchange and sharing of credit information. Promote the relevant government departments, platform enterprises, banks and third-party credit service institutions to strengthen cooperation, promote the exchange and sharing mechanism of credit data between enterprises and consumers, and establish a credit database in cross-border electronic commerce.

  Lead unit: Provincial Development and Reform Commission, Kunming Central Branch of the People’s Bank of China.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Commerce, Provincial Market Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  2. Establish a multi-dimensional credit evaluation mechanism. Combining with the credit certification standards of customs, taxation, foreign exchange and other departments, the credit evaluation standards of cross-border electronic commerce platform for operators and consumers, and the credit evaluation standards of third-party credit service institutions, we will scientifically set up credit evaluation indicators in cross-border electronic commerce, rationally allocate the weight of indicators, build a credit evaluation model of cross-border electronic commerce, and promote the construction of comprehensive credit evaluation system of cross-border electronic commerce.

  Lead unit: Provincial Development and Reform Commission, Kunming Central Branch of the People’s Bank of China.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Commerce, Provincial Market Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  3. Implement joint incentives and joint disciplinary measures. Incorporate those responsible for violating the rules and breaking promises into the "blacklist", submit them to relevant departments and upload them to relevant information platforms in a timely manner, strengthen the online disclosure and sharing of information on violations and breaking promises, and take corresponding joint disciplinary measures such as restricting business and financing and credit, so as to increase the cost of violations. Implement classified supervision of import and export credit, and give more convenience and preferential support to enterprises with higher credit rating in customs clearance, tax refund, foreign exchange settlement, logistics warehousing and finance. For enterprises with low credit rating, we will intensify the examination and inspection to solve the problems of tax evasion, counterfeiting, false trade, breach of service, infringement of intellectual property rights and failure to declare truthfully.

  Lead unit: Provincial Development and Reform Commission, Kunming Central Branch of the People’s Bank of China.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Commerce, Provincial Department of Science and Technology, Provincial Market Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  (VI) Building a financial service system in cross-border electronic commerce.

  1. Build a one-stop financial service platform in cross-border electronic commerce. Cultivate and introduce a number of third-party payment institutions. Encourage cross-border electronic commerce platform, foreign trade comprehensive service enterprises, third-party payment institutions to cooperate with banks and other financial institutions, and make use of the characteristics that cross-border electronic commerce information can be inquired and traced to provide one-stop financial services such as payment, settlement, insurance and financing, which are complete, convenient and risk-controllable.

  Lead unit: Provincial Local Financial Supervision Bureau and Kunming Central Branch of the People’s Bank of China.

  Responsible units: Provincial Department of Commerce, Provincial Market Supervision Bureau, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  2. Optimize payment and foreign exchange settlement and sale services in cross-border electronic commerce. Make full use of the policy of the pilot zone for comprehensive financial reform along the border, expand RMB settlement in cross-border electronic commerce, promote payment institutions to participate in the pilot of cross-border foreign exchange payment, appropriately expand the scope and transaction amount of cross-border foreign exchange payment and settlement and sale of foreign exchange by payment institutions, and promote B2B development in cross-border electronic commerce. Support qualified legal person payment institutions to carry out cross-border payment business, enrich the settlement channels for enterprises and individuals, and support the development of cross-border electronic commerce.

  Lead unit: Provincial Local Financial Supervision Bureau and Kunming Central Branch of the People’s Bank of China.

  Responsible units: Provincial Department of Commerce, Provincial Market Supervision Bureau, Kunming Customs, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  (VII) Building a risk prevention and control system in cross-border electronic commerce.

  1. Establish a joint risk pre-judgment and cooperative law enforcement mechanism. Relevant departments should strengthen information exchange, comprehensively collect declaration lists, orders, payment bills, logistics bills and other business data, analyze key sensitive risk information in terms of product source, product quality, safety access, transactions, taxation, etc., establish risk joint pre-judgment and cooperative law enforcement mechanisms, and realize joint operation of risk prevention and control in cross-border electronic commerce.

  Lead unit: Provincial Department of Commerce and Kunming Customs.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Local Financial Supervision Bureau, Provincial Market Supervision Bureau, Provincial Taxation Bureau, Kunming Central Branch of People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  2. Explore diversified risk management and control methods. According to different business models in cross-border electronic commerce, the risk characteristics of each link are studied, the differential sampling inspection ratio is set reasonably, and the risk disposal measures are coordinated as a whole. For direct import, express mail and postal channel import, we will make overall plans to prevent and control security access risks, and pay attention to the simultaneous prevention and control of the same risks in different channels. Establish a trinity risk management and control mechanism of "system+technology+labor" and a supervision system of "before, during and after" to effectively assess risks, warn risks and dispose of risks.

  Lead unit: Kunming Customs.

  Responsible units: Provincial Party Committee Information Office, Provincial Science and Technology Department, Provincial Market Supervision Bureau, Provincial Taxation Bureau, Provincial Postal Administration, and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  (8) Improve the statistical monitoring system in cross-border electronic commerce.

  1. Explore the formulation of statistical index system. Establish the identification and declaration standards of B2B and B2C import and export business in cross-border electronic commerce. Clarify the statistical scope of B2B and B2C in cross-border electronic commerce, explore the statistical standards applicable to B2B and B2C in cross-border electronic commerce, and formulate a scientific and reasonable statistical index system.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Bureau of Statistics, Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  2. Explore the establishment of multi-channel statistical methods. The customs establishes a statistical system based on declaration lists, orders, payment forms and logistics forms. The commercial department synthesizes data from customs, postal services, logistics express companies, cross-border electronic commerce platform and public service platform, and explores the establishment of a comprehensive statistical system in cross-border electronic commerce, which scientifically and truly reflects the scale and growth rate of cross-border electronic commerce.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Bureau of Statistics, Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  Third, innovative measures

  Focusing on the overall requirements and main tasks of the construction of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone, we will carry out institutional innovation and service innovation, cross-border electronic commerce’s integration with traditional industries, international cooperation mechanism innovation and talent training mechanism innovation, so as to provide new paths and accumulate new experiences for cross-border electronic commerce’s development.

  (1) Innovating the regulatory system and mechanism of cross-border electronic commerce.

  1. Explore intelligent supervision and credit supervision in cross-border electronic commerce. Make full use of cross-border electronic commerce public service platform, information system of relevant government departments, cross-border electronic commerce platform and other resources, strengthen the integration of information resources, establish a database for collecting regulatory information, trade information and credit information, strengthen the application of artificial intelligence technology, and improve the level of coordination and intelligence of supervision. Build a credit mechanism in cross-border electronic commerce, strengthen credit supervision and simplify supervision measures.

  Lead unit: Provincial Department of Commerce and Provincial Development and Reform Commission.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  2. Explore the establishment of dispute settlement mechanism in cross-border electronic commerce. Actively promote the construction of cross-border electronic commerce’s trading dispute resolution platform, explore the establishment of online arbitration and online dispute resolution mechanisms suitable for South Asia and Southeast Asia and arbitration rules suitable for cross-border electronic commerce, improve the internationalization of dispute arbitration according to law, and provide fair, professional and efficient arbitration services. Strengthen the construction of professional people’s mediation organizations in cross-border electronic commerce, and improve the professional legal service level of people’s mediation. We will effectively protect the legitimate rights and interests of e-commerce parties through domestic dispute settlement mechanisms such as people’s mediation, arbitration and litigation.

  Lead unit: Provincial Department of Justice.

  Responsible unit: Provincial Department of Commerce, Yunnan Branch of CCPIT, Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  3. Explore and innovate the management system in cross-border electronic commerce. Explore the optimization and innovation of customs clearance measures and processes for bonded mode, direct purchase mode and general import and export mode. Explore the bonded import mode of "first entering the zone, then declaring" system, and establish a closed-loop inspection and quarantine system of the whole process, such as pre-assessment, declaration of entering the zone, supervision in the zone, verification after leaving the zone, third-party monitoring, joint law enforcement, and retrospective afterwards. Explore the establishment of payment, customs clearance, settlement and other management systems and measures that are more suitable for B2B characteristics in cross-border electronic commerce. For export goods entering Kunming Comprehensive Bonded Zone, Bonded Logistics Center and other special customs supervision areas, they can enjoy the tax refund policy upon entry.

  Lead unit: Kunming Customs and Provincial Taxation Bureau.

  Responsible units: Provincial Department of Commerce, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before March 31st, 2019.

  (B) the establishment of cross-border electronic commerce supply chain collaborative service cooperation.

  1. Establish overseas warehouses and exhibition centers. Around the Belt and Road Initiative, the China-Indo-China Peninsula Economic Corridor, the Bangladesh-China-India-Myanmar Economic Corridor and other constructions, relying on the resources of overseas business representative offices and Chinese Chamber of Commerce organizations in our province, and taking the construction of "overseas warehouse radiation base point" in South Asia and Southeast Asia as the core, we will build 10 overseas warehouses and 5 overseas exhibition and trading centers, gradually improve the layout of overseas warehouses and border warehouses, and implement an efficient overseas warehouse management system. Provide one-stop services such as customs clearance, international logistics, overseas warehousing, sorting, packaging and distribution for cross-border electronic commerce’s export goods, promote the localization operation of cross-border electronic commerce, enhance the experience of overseas consumers, and meet the regulatory requirements of overseas countries for cross-border electronic commerce. Enhance the two-way service capacity of overseas warehouses for import and export, and use specialized and large-scale services to innovate cross-border electronic commerce’s retail import model.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Agriculture and Rural Affairs, Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  2. Improve global supply chain integrated services. Integrate global manufacturers, suppliers, buyers, traders, upstream and downstream resources of industrial chains such as logistics, credit insurance, payment and finance, build a global trade supply chain platform, and complete supply and demand matching, transaction payment, customs clearance, foreign exchange settlement, logistics distribution and supply chain finance in one stop. Build an intelligent supply chain management system by using the new generation of information technology, and provide comprehensive services such as accurate matching of supply and demand, zero inventory management, logistics path optimization, personalized marketing and personalized financial services for relevant enterprises in cross-border electronic commerce at home and abroad.

  Lead unit: Provincial Development and Reform Commission and Provincial Department of Commerce.

  Responsible units: Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Department of Agriculture and Rural Affairs, Provincial Local Financial Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2020.

  (3) Promote the integration, innovation and development of cross-border electronic commerce

  1. Strengthen the integration and innovation of new foreign trade modes. Explore the organic integration development mode of new foreign trade formats and new models such as cross-border electronic commerce, market procurement trade and comprehensive foreign trade services, and superimpose the advantages of brands, resources, channels and policies to promote the integrated, standardized and efficient operation of new trade modes. We will promote Junfa Xinluosiwan International Trade City to apply for the pilot of market procurement trade mode, and cooperate with cross-border electronic commerce platform to build a new international trade city integrating online and offline, domestic trade and foreign trade. Promote cross-border electronic commerce enterprises to make use of the advantages of brand agglomeration and resource agglomeration in the market agglomeration area, and transform the export of small retail packages in cross-border electronic commerce into the export of centralized transportation, so as to improve customs clearance efficiency, reduce trade costs and speed up the progress of export tax rebate.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration, Kunming Central Branch of the People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  2. Explore online and offline integration and innovation in cross-border electronic commerce. Relying on bonded warehouses, overseas warehouses, overseas marketing centers and experience stores, B2B2C (business-to-business-to-customer) business model will be developed, and the types of import and export products will be expanded through the integration of goods.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Kunming Customs, Provincial Taxation Bureau, Provincial Postal Administration and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  3. Explore the integration and innovation of cross-border electronic commerce and traditional industries. Strengthen the docking of plateau characteristic agricultural products with cross-border electronic commerce platform, and cultivate international brands of agricultural products. Promote agricultural products production and processing enterprises to adjust or change the way of planting, processing and packaging products according to the international market demand, and enhance the competitiveness of products. Encourage manufacturing enterprises to carry out customized production centered on the terminal demand of the international market and create new products and brands. Support traditional foreign trade companies, logistics enterprises, customs declaration agents and other enterprises to rely on cross-border electronic commerce to transform into foreign trade comprehensive service enterprises, and expand high-value services such as intelligent logistics, finance and information.

  Lead units: Provincial Department of Commerce, Provincial Department of Industry and Information Technology and Provincial Department of Agriculture and Rural Affairs.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Culture and Tourism, Provincial Market Supervision Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  4. Explore the integrated development of cross-border electronic commerce and cultural industries. Relying on cultural heritage, cultural diversity, ecological culture, cultural tourism industry and cross-border electronic commerce parks and platforms, we will strengthen cultural exchanges and cooperation with South Asian and Southeast Asian countries and build a number of major projects, important bases and well-known brands for cultural exchanges and cooperation. Carry out radio, film and television exchange activities with South Asian and Southeast Asian countries, and expand the channels of going abroad by co-producing, co-producing documentaries and TV dramas, and holding film and television weeks abroad. Strengthen the planning of topic selection, select a number of domestic excellent film and television dramas, documentaries, radio and television programs, Chinese traditional classic publications, literary works and outstanding national cultural publications for multilingual translation, actively provide effective content support for media communication culture in South Asian and Southeast Asian countries, boost the construction of Kunming as the first batch of national cultural export bases, build Kunming into an important platform for cultural exchange between China and South Asia and Southeast Asia, a pilot zone for the integration and development of cross-border electronic commerce and cultural exports, and promote cultural opening carriers, foreign cultural exchange brands, export-oriented backbone cultural enterprises and overseas.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Culture and Tourism, Provincial Foreign Affairs Office, Provincial Radio and Television Bureau, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  5. Explore the linkage and integration development with all provinces and cities in the province. Adhering to the principle of "everyone wears a hat", Kunming should provide the province with the construction experience of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone in a timely manner, and cooperate with various states and cities to achieve differential development based on their location advantages and industrial characteristics. With Kunming Comprehensive Bonded Zone as the core, and the development of various open parks such as open experimental zone, border zone, crossing zone and comprehensive bonded zone as the multi-point support, the three modes of "bonded stocking", "bonded goods collection" and "general import" are fully covered, and cross-border electronic commerce has multi-city linkage, multi-point layout, multi-agent operation and multi-mode development.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Agriculture and Rural Affairs, Provincial Department of Culture and Tourism, Provincial Market Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Kunming Central Sub-branch of People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau, and people’s governments of various states and cities.

  Time limit for completion: before December 31, 2020.

  (D) the establishment of Kunming-South Asia and Southeast Asia cooperation mechanism.

  1. Explore regional cross-border electronic commerce rules. We will promote cooperation with countries in South Asia and Southeast Asia, and jointly explore cross-border electronic commerce’s customs clearance system, cross-border electronic commerce standards, identification of relevant subjects’ responsibilities, credit system and risk prevention and control system, so as to reach a consensus on personnel flow, mutual recognition of qualifications and interoperability of standards. Coordinate with relevant state departments to provide simple customs clearance, international settlement, international finance and other services for cross-border electronic commerce enterprises. Gradually promote the results of cooperation and expand the demonstration effect of cooperation.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Public Security Department, Provincial Foreign Affairs Office, Provincial Local Financial Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Kunming Central Branch of People’s Bank of China, Yunnan Banking Insurance Bureau, Provincial Postal Administration, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2020.

  2. Innovating the regional business model of cross-border electronic commerce. By grasping the advantages of market demand in neighboring countries, we will actively develop M2C (manufacturer-to-customer) and C2M (customer-to-manufacturer) models, and promote the processing and manufacturing enterprises to carry out personalized customization, industrial production and retail export models with the guidance of consumer demand. Strengthen the docking of Yunnan ethnic and folk handicrafts with the cultural tourism market of South Asia and Southeast Asian countries, and build a number of professional online and offline trading centers for ethnic and folk handicrafts with international radiation. Focusing on serving South Asian and Southeast Asian countries, we will build a multilingual cross-border electronic commerce trading platform and a оо 2 о international integrated operation center to build a cross-border trade industrial chain system for South Asia and Southeast Asia.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Education, Provincial Department of Culture and Tourism, Provincial Foreign Affairs Office, Provincial Bureau of Radio, Film and Television, Kunming Customs, Provincial Taxation Bureau, Kunming Central Branch of People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2020.

  3. Build a new platform for the development of alternative planting. Give full play to the role of Yunnan’s cooperation mechanism with Laos and northern Myanmar, explore the construction of overseas alternative planting cooperation parks, take rubber, coffee and other cash crops as the foundation, tire production, coffee grinding, packaging and other processing industries as the core, and rely on cross-border electronic commerce’s new trade mode to build a new platform for alternative planting development, create alternative planting crops and derivatives that meet the needs of the international market, cultivate diversified brand enterprises, and promote the development of alternative planting to internationalization, scale, industrialization and branding.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Public Security Department, Kunming Customs, Provincial Taxation Bureau, Kunming Central Branch of People’s Bank of China, and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  4. Create a regional cooperation platform for cross-border electronic commerce. Support the construction of "GMS (Greater Mekong Subregion) cross-border electronic commerce Cooperation Platform" and "GMS cross-border electronic commerce Trading Platform", strengthen cooperation with Cambodia, Myanmar, Laos, Thailand, Viet Nam and other countries, integrate high-quality products and characteristic resources of neighboring countries, and build regional B2B trading platforms and B2C trading platforms in cross-border electronic commerce. Strengthen customs clearance cooperation with cross-border electronic commerce in South Asia and Southeast Asia, unify the standards of documents such as orders, payment bills and logistics bills, and promote the two sides to jointly provide simple customs clearance, international settlement, international finance and other services for cross-border electronic commerce enterprises, so as to build a regional cross-border electronic commerce international cooperation customs clearance platform. Strengthen the infrastructure construction of telecom export communication network to meet the interconnection needs of cross-border electronic commerce.

  Lead unit: Provincial Department of Commerce.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Transportation, Provincial Foreign Affairs Office, Kunming Customs, Provincial Taxation Bureau, Provincial Communications Administration, Provincial Postal Administration, Kunming Central Branch of People’s Bank of China, Yunnan Banking Insurance Regulatory Bureau and Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  (5) Explore the long-term mechanism of poverty alleviation in cross-border electronic commerce.

  Innovate the supporting services of cross-border electronic commerce in poverty-stricken areas, use cross-border electronic commerce to help the poor accurately, and reconstruct the hematopoietic function in poverty-stricken areas. Relying on the national e-commerce projects of Dongchuan, Xundian, Luquan and other counties and districts in Kunming, we will explore Yunnan’s high-quality characteristic agricultural products, actively promote their online access, and cultivate a number of export agricultural products brands with brand effect. Guide the professional service platform in cross-border electronic commerce to establish a service system suitable for special agricultural products in poverty-stricken areas, and provide all-round services such as product demand, product collection, graded packaging, brand marketing, logistics and distribution, and after-sales guarantee for small and micro enterprises or farmers. Support banking financial institutions and non-bank payment institutions to develop payment, finance and other products to meet the development needs of poor areas in cross-border electronic commerce.

  Lead unit: Provincial Poverty Alleviation Office and Provincial Department of Agriculture and Rural Affairs.

  Responsible units: Provincial Development and Reform Commission, Provincial Department of Industry and Information Technology, Provincial Department of Finance, Provincial Department of Transportation, Provincial Department of Commerce, Provincial Market Supervision Bureau, Provincial Local Financial Supervision Bureau, Kunming Customs, Provincial Taxation Bureau, Kunming Central Branch of the People’s Bank of China and Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  (6) Innovating the talent training mechanism in cross-border electronic commerce.

  1. Strengthen the training of talents in cross-border electronic commerce. Guided by market demand, we should strengthen cooperation among regulatory authorities, universities and enterprises, establish entrepreneurial and practical skills-based talent training bases in cross-border electronic commerce, and form a school-enterprise cooperation mechanism for customized talent training in cross-border electronic commerce. Integrate related e-commerce human resources, and establish a tutor pool and a talent pool. Support colleges and universities in Kunming to combine the orientation of running a school, vigorously develop relevant majors in cross-border electronic commerce, optimize the layout of majors, improve the quality of personnel training, further deepen the reform of innovation and entrepreneurship education in colleges and universities, enhance college students’ innovative spirit, entrepreneurial awareness and innovation and entrepreneurship vitality, and cultivate excellent compound innovative talents for the accelerated development of cross-border electronic commerce in the province. Encourage social training institutions to carry out talent training in cross-border electronic commerce, introduce well-known training institutions at home and abroad, and build a professional, socialized and international talent training system in cross-border electronic commerce.

  Lead units: Provincial Department of Commerce, Provincial Department of Education and Provincial Department of Human Resources and Social Security.

  Responsible unit: Kunming Municipal People’s Government.

  Time limit for completion: before December 31, 2019.

  2. Increase the introduction of talents from cross-border electronic commerce. Encourage the introduction of cross-border electronic commerce entrepreneurial team, leading talents, middle and high-level talents and talents in short supply from home and abroad, and build a multi-level compound talent team. Establish multi-dimensional cross-border electronic commerce talent evaluation standards, scientific incentive and guarantee mechanism and flexible talent flow mechanism, improve the innovation and entrepreneurship service system, and promote talent growth and development.

  Lead unit: Provincial Department of Human Resources and Social Security.

  Responsible unit: Provincial Education Department, Provincial Foreign Affairs Office, Kunming Municipal People’s Government.

  Time limit for completion: before June 30, 2019.

  Fourth, organize the implementation

  (1) Strengthen organizational leadership. Kunming Municipal People’s Government is responsible for the work of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone. The provincial people’s government led and coordinated the construction of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone, and established a leading group for China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone, with the provincial people’s government in charge of the leadership as the leader, the deputy secretary-general in charge of the provincial people’s government and the main responsible comrades of the provincial department of commerce and the Kunming Municipal People’s government as the deputy leader, and the responsible comrades of relevant provincial departments and relevant units of the central government in Yunnan as members. The leading group is mainly responsible for organizing and studying major issues concerning the development and construction of cross-border electronic commerce Comprehensive Experimental Zone, and coordinating and promoting the implementation of all work.

  (2) Strengthen the implementation of responsibilities. The relevant provincial departments and the Kunming Municipal People’s Government should refine the tasks according to this plan and clarify the division of responsibilities; It is necessary to strengthen the implementation of Kunming’s main responsibility; We should grasp the key points, make bold innovations, establish a fault-tolerant mechanism, make every effort to promote institutional innovation and major project construction in cross-border electronic commerce, and form replicable and popularized experiences as soon as possible.

  (3) Strive for policy support. According to the construction practice of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone, we systematically study and sort out the relevant policies of cross-border electronic commerce, actively strive for differentiated and targeted policy support from the state while making full use of the existing policies, and strive to gain development advantages through pilot projects and policy advantages, and gain more opportunities in introducing funds, enterprises and industrial layout. Relevant departments at the provincial level should actively strengthen the request and report with relevant state ministries and commissions in accordance with the division of labor, strive for relevant policies and financial support, and speed up implementation.

  (4) Strengthen industrial guidance. Coordinate the central foreign trade and economic cooperation special funds to support the construction of China (Kunming) cross-border electronic commerce Comprehensive Experimental Zone, which is mainly used to support the main cultivation of cross-border electronic commerce, the construction of cross-border electronic commerce Park and overseas warehouses, the optimization and innovation of supervision, and the training of talents in cross-border electronic commerce. Encourage social capital to set up cross-border electronic commerce Industrial Development Fund to support major infrastructure construction in cross-border electronic commerce and innovation and application in cross-border electronic commerce.

  (5) Strengthen publicity and promotion. Actively prepare and hold South Asia, Southeast Asia, cross-border electronic commerce Summit Forum and other activities to create an atmosphere for cross-border electronic commerce’s development. Relying on platforms such as South Expo, Kunming Expo, Business Fair and Agricultural Expo, we will increase the publicity of cross-border electronic commerce, guide the global cross-border electronic commerce resources to gather in Kunming, and guide Kunming export enterprises to strengthen cooperation with well-known e-commerce enterprises at home and abroad. Carry out special activities such as cross-border electronic commerce experience promotion and special discussion, select innovative achievements with distinctive features and remarkable effects for publicity and promotion, enhance the understanding of neighboring countries and regions on Kunming and cross-border electronic commerce, and help build Kunming and cross-border electronic commerce International Cooperation Demonstration Zone.

Local governments organized a group to "grab orders at sea" and continued to announce the results of grabbing orders in the near future.

  Wechat WeChat official account @ Binzhou Business Map

  From March 5th to 8th, Qu Yuekuan, member of the Standing Committee of Shandong Binzhou Municipal Committee and vice mayor, led a delegation to visit Japan to comprehensively deepen exchanges and cooperation in the fields of economy, trade and investment. Binzhou Municipal Bureau of Commerce pointed out that this is the first time that the city has been led by city leaders to carry out economic and trade promotion activities abroad after the adjustment and optimization of national epidemic prevention and control policies, which has released a strong signal that Binzhou will build a new highland for opening up.

  According to public information, since the end of 2022, local governments have organized a group to "grab orders from the sea" until March this year.

  Binzhou Municipal Bureau of Commerce introduced that this trip to Japan is a vivid practice of joint efforts of government and enterprises to solve the most direct and urgent needs of opening up the international market. In the next step, the city will also visit South Korea and Singapore, hold relevant promotion talks, expand the introduction of foreign capital, connect with cross-border e-commerce and overseas exhibition and trade platforms, continue to put the key trick of stabilizing foreign trade and foreign investment into practice, and go all out to create a new highland for opening up.

  Wechat WeChat official account @ Henan Business Map

  In addition, on the afternoon of March 4th, the departure hall of Zhengzhou Xinzheng International Airport was led by Henan Provincial Department of Commerce, and 39 foreign trade enterprises from the whole province sent a delegation to Germany, Belgium, Switzerland and other European countries to participate in exhibitions, hold activities, expand the market and grab orders.

  The relevant person in charge of the Henan Provincial Department of Commerce said, "This year, we will continue to increase our support for enterprises, and preferably publish the recommended catalogue of international exhibitions to guide enterprises to make good use of the key market ‘ One country, one policy ’ , carry out ‘ Thousands of enterprises exhibit ’ Expand market actions and fully support enterprises to go out and expand the market, protect their shares and seize orders at home and abroad. "

  Recently, many places have announced the results of "going out to sea to grab orders".

  Wechat WeChat official account @ Chancheng Industry Map

  On March 5th, the economic and trade exchange delegation to Japan and South Korea organized by Foshan Municipal Bureau of Commerce, including government departments, business representatives and business associations, returned to Foshan smoothly.

  According to the Foshan Municipal Bureau of Commerce, during the period, the Foshan Economic and Trade Delegation received orders of over 1.2 billion yuan through participating in exhibitions, visiting large pan-home purchasing institutions in Japan and South Korea, docking large cross-border e-commerce platforms in Japan and South Korea, and holding economic and trade docking and exchange activities in Japan and South Korea. In addition, the Foshan Economic and Trade Mission also successfully docked three intentional investment projects, including Fortune 500 companies, further enhancing the interaction and exchanges between Foshan and Japanese and Korean companies and expanding the path of economic and trade cooperation.

  Foshan Municipal Bureau of Commerce pointed out that "where there is a home, there is a home made in Foshan". As a big manufacturing city, Foshan’s pan-home industry has obvious advantages and there is great room for cooperation with enterprises in Japan, South Korea and other places. In order to help enterprises regain lost time and compete for overseas markets, Foshan Municipal Bureau of Commerce actively organized enterprises to go to sea to grab orders and expand the market. This is also the concrete action that the Municipal Bureau of Commerce once again went to the forefront to expand the market after going to Shanghai, Quanzhou, Xiamen and Shenzhen and going to Hong Kong to "grab orders" since the Spring Festival this year. Wu Huiying, director of Foshan Municipal Bureau of Commerce, said that in March and April this year, the Municipal Bureau of Commerce will also organize enterprises to go to Southeast Asia and Europe to grab orders and expand markets. I hope that Foshan enterprises will actively seize the opportunity, actively integrate into the global market, resonate with the government on the same frequency, and spell out good performance and a good future.

  Wechat WeChat official account @ Xiamen Municipal Bureau of Commerce

  On March 7th, the news from Xiamen Municipal Bureau of Commerce said that according to incomplete statistics, by the end of February this year, over 104 Xiamen enterprises had "gone out" to participate in over 16 exhibitions, covering luggage, shoes and clothing, building materials and hardware, maternal and child products, stationery, new energy and other fields. The exhibitors had traveled all over Hong Kong, China, the United States, Britain, Spain and Italy, and the intended orders amounted to 560 million yuan.

  According to the Xiamen Municipal Bureau of Commerce, in early 2023, Xiamen launched the "Hundred Exhibitions and Thousands of Enterprises Expanding the Market" campaign, vigorously promoting and supporting enterprises to "go global" and grab orders to expand the market. Real money and silver encouraged enterprises to "go global", and the booth fees and personnel expenses subsidies for enterprises participating in overseas exhibitions increased by 20% on the original standard. The Municipal Bureau of Commerce also said that this year, it will continue to accompany Xiamen enterprises to speed up their running, help Xiamen enterprises to "go out" and actually "get back" their orders.

  At the same time of "going out to sea", foreign traders also learned about the changes in overseas markets.

  For example, "Urban Express" reported on March 9 that some enterprises that have gone abroad have grabbed a lot of orders, while others said, "Only after going out did they find that they could not keep up with the rhythm".

  The relevant person in charge of An Peng said: "The foreign trade industry has been reshuffled. Many small and medium-sized enterprises can’t keep up with the pace of products, and they are gradually replaced and eliminated. They must expand market channels and find greater new business opportunities."

  The report mentioned that Liu Lei, the founder of Flint Lighting, has been running around the world since January 4th. Some customers who were originally worried about production, delivery and logistics immediately signed the orders that were still under consideration after meeting. However, Liu Lei said frankly: "The orders did get some, but not many, and the small ones were hundreds of thousands of dollars." Liu Lei thinks that one of the reasons why the increase in order volume is not obvious is that there are more competitors, and more importantly, the overseas inflation leads to a smaller market demand.

  "I am still very confident that the order volume can slowly return to the level of 2019." Liu Lei said that confidence is more important than gold.

  The report also mentioned that Yuhuan Kangyu Copper Co., Ltd. is a foreign trade enterprise that produces all kinds of sanitary bathroom health drainage system products. At the Las Vegas Garden Hardware Exhibition held in early February, Kangyu Copper brought the latest research and development of more than ten kinds of high-end floor drain products, and received more than 3 million yuan in intentional orders.

  "At the moment, the orders are all full, enough to produce until April." However, Zhao Kangyu, general manager of Yuhuan Kangyu Copper Co., Ltd. believes that although grabbing orders has indeed brought some results, it has also made them see the current crisis. Going out this time, we found that many old customers put forward many complicated requirements for enterprise production, and they are also trying to solve them. For example, this year, more than 300,000 yuan was invested to purchase a welding robot to improve the machining accuracy and production efficiency.

Ministry of Agriculture and Rural Affairs: Accelerating the Construction of a Powerful Agricultural Country and Promoting the Common Prosperity of Farmers and Rural Areas

  Cctv newsAt 10: 00 on April 20th, the State Council Press Office held a press conference to introduce the operation of agriculture and rural economy in the first quarter of 2023 and answer questions from reporters.

  Zeng Yande, chief agronomist of the Ministry of Agriculture and Rural Affairs and director of the Development Planning Department, said that the Ministry of Agriculture and Rural Affairs is working with relevant departments to strengthen systematic planning and scientific and orderly progress in implementing the spirit of the 20th Party Congress and the decision-making arrangements of the CPC Central Committee and the State Council. This year and in the future, to accelerate the construction of an agricultural power, we should focus on the following aspects:

  First, strengthen the top-level design. The General Secretary of the Supreme Leader proposed to formulate a plan to accelerate the construction of an agricultural power. This important directive requirement embodies two connotations: First, speed up. The construction of a strong agricultural country started late and the foundation is weak, so it is necessary to accelerate and intensify the promotion. The other is planning. The agricultural power is deployed by planning, not only to plan the recent key tasks, but also to plan the long-term development priorities. At present, efforts are being made to formulate plans to accelerate the construction of a strong agricultural country, and to clarify the thinking objectives, key tasks and safeguard measures.

  Second, we must focus on key efforts. Summarizing the universal laws of the world’s agricultural powers, based on China’s national conditions and agricultural conditions, the key points of promoting the construction of an agricultural power are: promoting the comprehensive strengthening of cultivated land protection, promoting breakthroughs in all fields of agricultural science and technology equipment, promoting the transformation of the whole process of agricultural green development, promoting the coverage of all links of agricultural socialized services, and promoting the upgrading of the whole chain of agricultural industry. At the same time, it is necessary to build a strong agricultural country to promote the construction of livable and suitable industries and beautiful rural areas, and promote the common prosperity of farmers and rural areas.

  Third, strengthen policy support. It is necessary to plan a number of major policies, major projects and major actions around the objectives, tasks and key points of accelerating the construction of an agricultural power, focus on key points, gather together, and promote complete agricultural infrastructure, upgrading technical equipment, and improving the industrial chain.

  Fourth, work together to advance. Building an agricultural power involves many aspects and levels, and it needs to be coordinated and promoted in a coordinated manner. For related tasks, it is necessary to list the tasks and implement the responsibilities to relevant departments, and promote them year by year and implement them item by item. It is necessary to establish a linkage mechanism from top to bottom, and the responsibility should go to provinces, cities and counties.

  We firmly believe that with the strong leadership of the CPC Central Committee, the joint efforts of all levels and departments, and the active participation of hundreds of millions of farmers, the construction of an agricultural power will certainly make substantial progress and catch up with the pace of building a socialist modern power.

Historical Roots and Times Value of the Forbidden City Culture

  Wang Xudong, Dean of the Palace Museum. He used to be the president and party secretary of Dunhuang Research Institute, mainly engaged in the protection of grottoes, ancient murals and earthen sites, as well as the monitoring, early warning and preventive protection of cultural heritage. Since he was engaged in the protection of cultural relics in 1991, he has presided over the completion of more than 60 national key cultural relics protection and maintenance projects, undertaken nearly 20 national and provincial-level projects, published 6 monographs such as Research on Key Technologies for the Protection of Earth Sites and Research on Ancient Murals, won more than 10 national, provincial-level scientific and technological awards, and was awarded many honorary titles such as "National Excellent Scientific and Technological Workers" and "Top-notch Innovative Talents in Propaganda and Cultural System", and was selected as one of the national 10 million talents projects.

  Forbidden city architecture. Photo courtesy of the Palace Museum

  Digital duobaoge Photo courtesy of the Palace Museum

  editorial comment/note

  In order to thoroughly study and implement the cultural thoughts of the Supreme Leader, conscientiously implement the spirit of the national conference on propaganda and ideological and cultural work, and implement the spirit of the important speech delivered by the General Secretary of the Supreme Leader at the forum on cultural inheritance and development, the "Hundred Forums on Core Values" co-sponsored by Publicity Department of the Communist Party of China Education Bureau and Guangming Daily planned a series of lectures around the theme of cultural inheritance and development. This forum came to the Palace Museum to deeply explore the value of the world cultural heritage of the Palace Museum and systematically explain the new meaning of Chinese culture. This lecture is the final work of this series.

  At the symposium on cultural inheritance and development, General Secretary of the Supreme Leader emphasized that it is our new cultural mission in the new era to continue to promote cultural prosperity, build a cultural power and build a modern civilization of the Chinese nation at a new starting point. We should strengthen our cultural self-confidence, take on the mission, work hard, make joint efforts to create a new culture belonging to our time and build a modern civilization of the Chinese nation.

  As a world cultural heritage, the Forbidden City is the carrier of Chinese civilization for more than 5,000 years, the gathering place of Chinese excellent traditional culture and the witness of multicultural exchange and integration. Its unique material and cultural heritage fully demonstrates the outstanding continuity, innovation, unity, inclusiveness and peace of Chinese civilization.

  More than 600 years of palaces and more than 5,000 years of Chinese civilization.

  The Forbidden City, once the "Forbidden City", was a royal palace building in the Ming and Qing Dynasties. The Forbidden City was built in 1420, with a history of more than 600 years. It is the epitome of ancient palace architecture in China and the intellectual creation of ancient working people in China. This palace not only embodies our cultural tradition, but also embodies the wisdom accumulated by Chinese in the process of its own development and dealing with the relationship between man and nature and between man and society.

  The Forbidden City, with a history of more than 600 years, needs to be understood in the process of the emergence and development of civilization. The planning for the construction of the Forbidden City is deeply influenced by Zhou Li Kao Gong Ji, which shows the principles of capital construction that have been followed since ancient times. Kao Gong Ji was written in the Spring and Autumn Period and the Warring States Period, and Zhou Li was added in the Western Han Dynasty, which became one of the Confucian classics. Its construction order and planning ideas such as "choosing neutral palace" and "ritual system" reflected the value orientation of China traditional culture for more than 5,000 years. In the planning structure stipulated in Kao Gong Ji, the core point is that the palace is the center of the city, so the planning of Beijing city is centered around the palace, that is, the Forbidden City. After the construction of the Ming and Qing Dynasties, Beijing is centered on the Forbidden City, and the walls of Miyagi, Inner City and Outer City are interlocking and square, and the Forbidden City shows the grand momentum of "within the country" under the contrast of the walls. The Forbidden City not only inherited the traditional triple city system, but also attached the ancient layout such as "Zuo Zu You She", "Front and Back Bedding" and "Five Doors and Three Dynasties", which reflected the ideal pursuit of Confucianism and became the highest existing model in the development history of ancient Miyagi in China.

  The design concept of the Forbidden City reflects the idea of "neutralization" pursued by the ancients in China. There is a saying in the Book of Rites, The Doctrine of the Mean: "Those who are moderate are also the foundation of the world; He who is in harmony will achieve the Tao in the world. To be neutral, the status of heaven is awkward, and everything is nurtured. " General Secretary of the Supreme Leader pointed out that Chinese culture advocates harmony, and China’s "harmony" culture has a long history, which contains the cosmology of harmony between man and nature, the international view of harmony among all nations, the social view of harmony but difference, and the moral view of kindness among people. After thousands of years of development and accumulation, "neutralization" has gradually sublimated into philosophy, aesthetics and even ethics, and has increasingly become the core category and leading spirit of Chinese traditional culture, and this ideal pursuit of the Chinese nation is concentrated in the Forbidden City. The buildings in the Forbidden City are straight from north to south and symmetrical from left to right. The straight central axis runs through the meridian, and the first three halls and the last three palaces are evenly arranged on the central axis. The first three halls are the Hall of Supreme Harmony, the Hall of Zhonghe and the Hall of Baohe, all of which have the word "harmony" in their names, which embodies the connotation of Chinese traditional culture as harmony between man and nature, social harmony and physical and mental harmony. Whether it is the first three halls of the outer court with the theme of "protecting harmony and harmony" and "seeking harmony",It is also the imperial palace and the third palace, which advocates the cooperation between Gankun and Thailand and the coexistence of all things. The way of neutralization of "keeping harmony in China" is the highest pursuit contained in it. In addition, the Forbidden City carries and carries forward the idea of neutralization, which was formed as early as the pre-Qin period and passed down in later generations, in a unique way and in a special language of the Chinese nation, from the plaque of "Allow to be in a trance" to the Zhonghe Shao music played at important ceremonies.

  There are more than 1.86 million pieces of cultural relics in the Forbidden City, which span different historical periods from the Neolithic Age to the Song, Yuan, Ming and Qing Dynasties to modern times. They also bear the Chinese civilization, embody the spiritual core of Chinese excellent traditional culture, and also reflect the intellectual creation of working people. The source of these cultural relics, on the one hand, depends on the royal collection from generation to generation, and collects the cultural relics of the previous dynasty through the national power of the feudal dynasty; On the one hand, it is to collect from all aspects of society, gather the culture carried by cultural relics into the palace, and then transform the value carried by cultural relics into a culture that combines with the times. There is also one of the biggest sources of cultural relics, which is palace production. In order to meet the needs of their material life and spiritual life, emperors and dignitaries recruited craftsmen from all over the country to make a large number of articles with superb craftsmanship, which gave us a chance to see these exquisite productions today, and at the same time, through these cultural relics, we could understand the spiritual world, life pursuit and cultural interests of the ancients. Another source is the large-scale cultural projects and archives compiled in Ming and Qing Dynasties. For example, Yongle Dadian, Sikuquanshu, etc., have collected vast classical documents in history.

  The Forbidden City is a place where multi-cultures merge. There are more than a dozen religious buildings and sites in the Forbidden City that embody Taoism, Buddhism and Shamanism, such as Qin ‘an Hall, Xianruo Hall, Yuhua Pavilion and Kunning Palace. The national language of the rulers of the Qing dynasty is Manchu; Before and after the establishment of the Qing Dynasty, the tradition of alliance and marriage with Mongolian tribes was maintained. After the Qing Dynasty entered the Central Plains, the main ethnic group in China was the Han nationality. Therefore, on the plaque hanging in the Forbidden City, you can see Manchu, Mongolian and Chinese. The court dress in Qing Dynasty is also the product of the long-term collision and blending of Manchu culture and Han culture.

  In the Forbidden City, no matter from its ancient buildings or cultural relics, we can see that in the long history, different ethnic groups have merged and condensed together through culture, forming a big family of the Chinese nation that helps each other and forming a sense of community of the Chinese nation. At the same time, it is also in this process that Chinese culture can innovate and develop. When we come from history, we must look back and remember it, so that we can look at reality and face the future.

  The cultural symbol of the Chinese nation and the physical witness of mutual learning of civilizations.

  The Forbidden City is an important symbol of Chinese traditional culture and one of the most iconic symbols of China on the world stage. In the 600-year history of the Forbidden City, its connection with the world has never been interrupted. It can be seen from the collection of cultural relics in the Palace Museum that there are a large number of foreign cultural relics among more than 1.86 million cultural relics. In the long history, the Forbidden City can be said to be a witness to the integration of the world and mutual learning of civilizations.

  Internationally, the national museum of Britain, the Metropolitan Museum of America, the Louvre Museum in France and other world-famous museums have a wide geographical distribution, and they collect a large number of cultural relics and treasures from all over the world. Different from them, the foreign cultural relics in the Forbidden City have a clear source and a clear vein. None of them are looted treasures, and most of them have entered the collection system of the Ming and Qing palaces as witnesses of peaceful and friendly exchanges between countries.

  The Palace Museum has a collection of more than 1,500 Chinese and foreign clocks and watches, and their production dates range from the 18th century to the early 20th century. Among them, there are famous works from Britain, France, Switzerland and other countries, as well as fine works from the clock-making office in the Qing Dynasty and Guangzhou, and some products combining Chinese and western styles. Why are there so many "imported" clocks and watches in China court? At first, many of them were gifts brought by foreign missions or organizations. Later, a considerable number of them were "imperial clocks" independently manufactured by the Qing Palace Construction Office. In the 29th year of Wanli in Ming Dynasty (1601), Italian missionary Matteo Ricci presented clocks and watches as gifts for the first time to Emperor Wanli, and since then, a large number of exquisite clocks and watches have continuously entered the courts of Ming and Qing Dynasties. Yongzheng emperor in Qing Dynasty was not satisfied with simply using western timekeeping methods, but asked craftsmen to make "watches" that could tell the time during the day and play at night. With the help of westerners, craftsmen in the manufacturing office added devices such as setting and adjusting clocks to create clocks unique to China, so that they can adjust and determine the start, end and interval of each watch according to the length of the night of the 24 solar terms in a year, which perfectly combines the western mechanical device technology with the traditional way of telling time in China.

  China porcelain is famous far and wide, and it was exported overseas in large quantities at the latest in the Tang Dynasty. However, many people may not know that the blue-and-white porcelain produced in the Yuan Dynasty to the early Ming Dynasty used an imported dye called "Su Ma Li Qing", the main component of which was cobalt oxide, which originated in Persia and was introduced to China in the Yuan Dynasty and began to be used for firing blue-and-white porcelain. In the Ming Dynasty, after Zheng He’s voyage to the West, he brought back a large amount of Su Ma Li Qing minerals to China, so Su Ma Li Qing was widely used for firing blue and white official kiln porcelain in Yongle and Xuande Dynasties. Later, domestic blue-and-white pigments gradually replaced Su Ma Li Qing, forming a new style different from imported materials.

  In the late Ming and early Qing dynasties, more and more western envoys and missionaries came to the Forbidden City. After entering China, these foreigners did as the Romans do, and actively adapted to and integrated into the social life at that time in all aspects such as food, clothing, housing and transportation. From Matteo Ricci, an Italian, to Beijing in 1601, for 237 consecutive years, westerners with professional skills served the Forbidden City. They were engaged in painting, clocks, medicine and other professional work in the palace. Many of the paintings in the Qing Dynasty were painted by western court painters. In the process of communication between Chinese and Western painters, European perspective painting and China’s pen and ink style are integrated, forming a new painting style combining Chinese and Western painting. Different from China’s ink freehand brushwork, the figures, flowers, birds, horses and elephants drawn by western painters such as Lang Shining, He Qingtai, Joseph Panzi and Wang Zhicheng are realistic and lifelike. Such as "Shaolu Tu", "Ben Lu Tu Zhou" and "Gong Xiang Ma Tu Juan" are all excellent works of this kind.

  What the Forbidden City witnessed is not the narcissism of a single cultural form, but the exchange and integration of cultures from all over the world. The culture of the Forbidden City is not only China’s, but also the world’s. The cultures of various countries exchange, communicate and blend here, and the Chinese civilization exchanges and learns from each other with other civilizations in the world. This eclectic and open-minded attitude towards world civilization fully embodies the inclusiveness and peace of Chinese civilization, and highlights the spirit of Chinese civilization, which never forgets the original, absorbs foreign countries and faces the future.

  The crystallization of civilization: from royal palace to "people’s museum"

  The Palace Museum was established in 1925, based on the imperial palaces and their collections in Ming and Qing Dynasties. At the same time, it has the characteristics of architecture museum, art museum and history museum, which conforms to the internationally recognized basic principles of "original site protection" and "original display" and is a profound historical and cultural treasure house. With the Revolution of 1911, the abdication of the Qing Emperor Puyi in 1912, the establishment of the Antiquities Exhibition Center in 1914 and the establishment of the Palace Museum on October 10, 1925, the Forbidden City gradually changed from an old royal palace to a "people’s museum" open to the public.

  The early development of the Palace Museum was very difficult. On October 8, 1928, the Council of the Palace Museum was established, which put the Palace Museum on the right track. The 27-member Council of the Palace Museum has gathered people from all walks of life. Since then, the Palace Museum has taken on the mission of researching, protecting and inheriting Chinese excellent traditional culture.

  In 1987, the Forbidden City became the first batch of world cultural heritage in China, and the protection and research of the Forbidden City entered the fast lane, among which the most important project was to build a cultural relic warehouse. In the past, cultural relics were preserved in buildings on the ground, so it was difficult to control the temperature and humidity in an ideal state, and it was impossible to completely resist air pollution and dust. It was urgent to find a safe home for cultural relics. At the end of 1980s, the construction of the first and second phase of the cultural relics warehouse was started, and it was built in succession in 1990s. Most precious cultural relics moved to the underground cultural relics warehouse, and now the third phase of the cultural relics warehouse is under construction, and the conditions of the ground warehouse are gradually improved. In the new century, the centennial overhaul of the Forbidden City has been put on the agenda, and it is the central government’s decision-making that has enabled us to see such a magnificent Forbidden City today. In the 1990s, many buildings in the Palace Museum were dilapidated and the environment was poor. After a hundred years of overhaul, together with the cultural relics inventory that lasted for seven years and the Ping ‘an Palace Museum project started in 2013, most of the ancient buildings in the Palace Museum were properly protected, and most of the cultural relics in the collection had a relatively stable preservation environment.

  Inheritance and Development: The Times Value and Mission of the Forbidden City

  The important speech delivered by the Supreme Leader General Secretary at the forum on cultural inheritance and development made a comprehensive, systematic and in-depth exposition on a series of major theoretical and practical issues concerning the inheritance and development of Chinese culture. He emphasized that China has a long history and Chinese civilization is profound. Only through a comprehensive and in-depth understanding of the history of Chinese civilization can we more effectively promote the creative transformation and innovative development of Chinese excellent traditional culture, more effectively promote the cultural construction of Socialism with Chinese characteristics and build the modern civilization of the Chinese nation.

  The people of the Forbidden City in the new era have taken over the baton of their predecessors and moved on, and gradually formed the guiding ideology of running the hospital in the new era: guided by the supreme leader Socialism with Chinese characteristics Thought in the new era, they adhere to the cultural relics work policy of "protection first, strengthening management, excavating value, making effective use of cultural relics" and truly and completely protect and carry forward the excellent Chinese traditional culture carried by the Forbidden City responsibly. Supported by the construction of "Safe Palace Museum, Academic Palace Museum, Digital Palace Museum and Vitality Palace Museum", the Palace Museum will be built into a world-class museum, a model of world cultural heritage protection, a leader in the integration of culture and tourism, and a Chinese cultural reception room for civilized exchanges and mutual learning.

  This guiding ideology defines the mission of the Palace Museum, as well as the path and measures to fulfill the mission. We must promote the high-quality development of the protection of the world cultural heritage in the Forbidden City through all advanced scientific and technological means and the construction of "Safe Forbidden City, Academic Forbidden City, Digital Forbidden City and Vitality Forbidden City" to realize the permanent preservation and sustainable inheritance of the heritage.

  "Safe Forbidden City" is the most basic and primary task. Through the construction of "Safe Forbidden City", we can better implement the idea of "protection first", make full use of science and technology and management means, and truly and completely protect the Forbidden City, a cultural heritage shared by mankind. The "Safe Palace" project was started in 2013 and lasted for 8 years. On the basis of the successful practice of the "Overall Renovation and Protection Project of the Forbidden City", the "Safe Forbidden City" project is a more macroscopic protection engineering system, which aims to further solve the major security problems existing in the Forbidden City, such as fire hazards, theft hazards, earthquake hazards, natural damage of collections, cultural relics warehouses, infrastructure hazards, and audience safety hazards. At the same time, the construction of the North Campus, the basement renovation project, the infrastructure renovation project, the world cultural heritage monitoring project, the Forbidden City, etc. are defined. Since the implementation of the "Safe Forbidden City" project, it has made outstanding achievements, made positive contributions to the construction and development of the Palace Museum, and also marked that the concept of the protection of the Forbidden City from the perspective of "complete Forbidden City" has entered a mature stage.

  The "Academic Forbidden City" is the core. From its establishment to today, the Palace Museum has always been academic. With an open and inclusive attitude, we have promoted in-depth research in many fields such as the ancient architecture of the Forbidden City, cultural relics collection, archives of the Ming and Qing Dynasties, court history and culture, and cultural heritage protection, and a large number of academic achievements have been published. We will build a platform for academic exchange, academic publication and personnel training, so that more outstanding talents can gather in the Palace Museum, a big family of academic research. Solidly promote the academic investigation and exchange projects such as the "Talents Program", "The Forbidden City and the Ancient Palace Studies" and "The Forbidden City Scholars Talk about the Forbidden City", and hold the "Workshop for Ancient Palace Studies University Teachers" to attract teachers from universities and research institutions at home and abroad to participate in the study of the ancient palace studies, so that the outstanding value of the world cultural heritage of the Forbidden City can be more completely explained and more "flowing water from the source" can be injected into the construction of the modern civilization of the Chinese nation. We also launched an "open project" to invite scholars and professionals from all over the society to study the architecture and cultural relics of the Forbidden City. There were 40 projects in the first phase and 30 projects in this year, which greatly expanded the academic team and academic vision of the Forbidden City research. A stable and energetic academic team that conducts multidisciplinary research around the excellent Chinese traditional culture carried by the Forbidden City, and a number of open and inclusive academic exchange platforms.A series of high-quality academic achievements will promote the academic research of the Palace Museum in the direction of integrity, systematism and openness.

  The "Digital Forbidden City" is the support. Now is the era of informationization, digitalization and even artificial intelligence, and the Forbidden City has firmly grasped the pulse of this era. The construction of "Digital Forbidden City" can be traced back to more than 20 years ago, starting from the earliest website and database construction. Today, it has formed a huge digital forbidden city system from the basic layer, resource layer to application layer. In this process, we continue to cooperate with enterprises, universities and international institutions to ensure that the Digital Palace Museum will bring forth new ideas in digital collection of cultural relics, database construction and data management. The Palace Museum digitizes its collection of cultural relics at the rate of 70,000 to 80,000 pieces per year. Up to now, it has completed the basic image shooting of more than 900,000 pieces of cultural relics. At present, the digital cultural relics library has published more than 100,000 high-definition images of cultural relics. We offer online digital thematic exhibitions, including "Famous Paintings of the Forbidden City", "Panoramic Forbidden City" and "Digital Treasure Pavilion". This year, we also launched the multilingual website of the Palace Museum, which covers the languages of the five permanent members of the United Nations and will be gradually expanded in the future. You can also enter the world of the digital Forbidden City through the Forbidden City applet, enjoy the beautiful pictures of the Forbidden City, and see the architecture and related explanations of the Forbidden City. At the same time, almost every exhibition in the Forbidden City has a supporting online exhibition, and the audience can use the Forbidden City exhibition App.Enjoy the fun of immersive viewing in the cloud. We have also launched new media products such as "Forbidden City 365", "Playing around the Forbidden City", "Famous Paintings of the Forbidden City" and "Daily Forbidden City", and the digital exhibition and research venue of cultural relics in full digital form "The Digital Hall of the Great Hall of the Forbidden City" will soon be opened to the public. Keeping pace with the development of the times, it is one of our efforts to creatively transform the achievements of academic research into products that people like and can have an impact, so as to better spread them out.

  "Vitality Palace" is the purpose. Let cultural relics live, that is, let the value contained in cultural relics live, and let the culture carried by cultural relics combine with this era to form the culture of the times. The first way to live is to be open, so that people can walk into the Forbidden City, a world cultural heritage museum, and experience the vastness, continuity and tolerance of Chinese civilization on the spot. According to statistics, from 1949 to — In 2022, the Forbidden City received 468 million visitors, including 2012 — In 2022, the audience was 142 million in this decade. We should not only protect cultural relics, but also let the audience have a good tour experience. We can only limit the carrying capacity of tourists. In order to let more people visit the Forbidden City, we let people see it in the cloud through various online exhibitions and digital communication. Digital theme exhibitions such as "The Riverside Scene on the Qingming Festival 3.0", "Strings for the Road" and "Discovery of hall of mental cultivation" have enabled the multiculturalism carried by the cultural relics of the Forbidden City to take the wings of digital technology and enter thousands of households. We also create dance dramas, musicals, TV feature films, etc. by means of modern art to fully present the colorful culture of the Forbidden City. The Forbidden City, in conjunction with relevant institutions, launched a stage play "Only Green", a children’s musical "You Duan", a TV special program "On the New Forbidden City", "Poetry and Painting China" and "The Forbidden City, Polite", which endowed Chinese excellent traditional culture with new forms of expression and connotation of the times.The Forbidden City also launched high-quality popular science books for young people, such as I’m going to the Forbidden City, the 24 solar terms of the Forbidden City, and The Great Baby of the Forbidden City, telling the stories in the Forbidden City with pictures and pictures, and conveying the socialist core values and growth wisdom by displaying the excellent Chinese traditional culture.

  Telling the story of China to the international community is a very important mission of the Palace Museum. In the past ten years, the Forbidden City has exhibited 52 cultural relics abroad, Hong Kong, Macao and Taiwan, and participated in 21 cultural relics exhibitions organized by overseas cooperative institutions and China Cultural Relics Exchange Center, involving 32 countries and regions (including Hong Kong, Macao and Taiwan). At the same time, the Forbidden City actively participated in the "One Belt, One Road" national archaeological project, and cooperated with world-renowned archaeological research institutions such as Kenya National Museum, Kenya Kishi University, and the Archaeological Department of Durham University in the United Kingdom to carry out archaeological investigations and field excavations, so as to inherit the spirit of Silk Road in archaeological cooperation and promote the exchange of civilizations and mutual learning. We have also held international academic forums such as the "Taihe Forum", implemented the "Taihe Scholar Plan" to promote equal dialogue, exchange and mutual learning between Chinese and foreign scholars, built an international joint laboratory and training center, and passed on the development achievements of Chinese culture and contemporary China to the world through personnel exchanges and media publicity brought by cultural "please come in", so that the world can see the three-dimensional China.

  The Forbidden City culture contributes cultural nutrients to Chinese modernization, which endows it with modern strength. In the new stage of development, the Palace Museum will adhere to the guidance of the supreme leader’s cultural thought and take a more open and inclusive attitude to protect and inherit the cultural heritage shared by mankind. At the same time, we should earnestly shoulder the new cultural mission, promote the implementation of global civilization initiatives with the cultural charm of the Forbidden City on the world stage, and contribute China wisdom and Chinese strength to building a community of human destiny.

  (Guangming. com reporter Zhang Lijun finishing)

Late confession: Many people across the country have apologized to the victims of the Cultural Revolution.

Late confession

Our reporter Wang Jingjing.

Song Jichao, a retired propaganda cadre in Handan, Hebei, decided to apologize to the teacher for the third time.

At that time, the Red Guards asked him to expose "the dutiful son and grandson of the landlord class" and Guo Kai, a Chinese teacher in junior high school. This young man blurted out three "evidence of guilt", which, in his words, was like "three arrows in the back" that stabbed the teacher. During the criticism, Mr. Guo’s ears were almost torn off.

Over the years, Song Jichao has been looking for an opportunity to apologize to the teacher. For the first time, I didn’t say it on my lips; The second time, I wrote an article for the newspaper and failed to publish it. Now, the teacher has already passed away and Song Jichao has retired, but at the age of 64, he still can’t let it go.

Zhang Hongbing, 59, was also burdened with heavy psychological shackles because of an exposure. During the "Cultural Revolution", he and his father reported his mother’s "reactionary remarks" to military representatives, resulting in her being shot. He kept this secret carefully until he started publishing it on his blog four years ago. In a recent interview with the media, he said that because "there is nowhere to escape if you want to escape, you must face it".

This summer, more than one person will make an apology public. One day in mid-June, Song Jichao received an e-mail, asking him to talk about a piece of news. The hero in the news is Liu Boqin, a 61-year-old Shandong man. He paid for an advertisement in a magazine and publicly apologized to the principals, teachers, classmates and neighbors who were criticized and copied by himself during the Cultural Revolution.

"Seeing this written by Lao Liu, I feel that I have to write one at once!" On a hot noon in Handan, Song Jichao sat on the sofa at home, patting his thigh and said excitedly. Afraid of missing the opportunity again, he replied directly in the email: "I also want to apologize, and I want to say sorry to Guo Kai, the Chinese teacher in junior high school …"

A week later, Wen Qingfu of Hunan, Lu Jiashan of Shandong and Lei Yinglang of Fujian respectively apologized to those who had been hurt during the Cultural Revolution. These old people who have never met each other had irrational choices during the Cultural Revolution. After a long time, now they have made the same choice-apology.

Despite the "Cultural Revolution" environment, personal responsibility for evil cannot be lost.

Exposing the junior high school teacher, even Song Jichao is the wife of a junior high school classmate, is not clear. When chatting with old classmates, everyone will also talk about what happened in those days, which teacher was beaten, or something interesting during the "big series", "all of them can be on the desktop."

However, whenever Miss Guo is mentioned, Song Jichao feels guilty. Some words have been kept in his heart and have been "turned upside down for many times."

In Song Jichao’s impression, Guo Jie, a Chinese teacher, is thin and short, and speaks with a strong accent from a neighboring county, but he is funny in class and is very popular with students. The landlord’s son knew that he was born in a bad family. In order to pursue progress, he wrote the words "Long live Chairman Mao" on paper, made a slide show and projected it on the earthen wall in the village, and climbed the ladder to draw a big slogan one by one.

At that time, Song Jichao often huddled with seven or eight classmates in the teacher’s dormitory to "cook". Guo Jie once spent three weekends telling the story of "sleeping on a salary and tasting courage"; When talking about "knowledge is power", he said that knowledge is not necessarily academic qualifications and diplomas. People with high academic qualifications can only be counselors, but people with low academic qualifications can be leaders. He encourages every student to choose a life path according to his own conditions. Those with poor academic performance can take the initiative to ask to go to the countryside.

These three things became "evidence" for Song Jichao to expose the teacher in the future. Many years later, he repented in his novels and essays, but he never heard them from the teacher and had no chance to publish them.

"Lao Liu is equal to raising a topic." Song Jichao affectionately addressed the strange peer in the distance. "Now that we understand human nature and conscience, we have to look back at how naive we were."

Liu Boqin was the first of these people to publish an apology advertisement in the newspaper. At the beginning of this year, he rarely attended a class reunion. Although so many years have passed, he will still be embarrassed to see the "black five" classmates who were robbed by him.

Southern Metropolis Daily restored some details of the party. "Say a word of conscience, I’m sorry for them. I really want to meet them and apologize to them. " At the dinner table, Liu Boqin said to one of his classmates. A few months later, he published an apology advertisement in Yanhuang Chunqiu magazine. "In the old age, I have to reflect deeply. Although there is a reason for the’ Cultural Revolution’ environment, the personal responsibility for doing evil cannot be lost," he wrote.

This sentence makes Wen Qingfu in Changsha, more than 1000 kilometers away, very touched. In February this year, he also wrote a blog to apologize to his colleagues and teachers who had hurt him, and submitted the article to the editorial department of Happy Old Man. "In fact, my apology has been around for a long time, and the blame of conscience is the main thing." At the age of 67, he said.

Editor Zou Dongfeng has been looking for a suitable publication time. Similar contributions are very rare, and he wants to collect such articles into a theme and arouse more people’s resonance. Liu Boqin’s apology advertisement became an opportunity. He immediately posted a call for papers in the QQ group of readers, and two old people from Shandong and Fujian sent emails.

Zou Dongfeng also wrote an editor’s note for these three articles: "For the Cultural Revolution, an apology may not make up for anything, but the injury may be forgiven. In fact, this apology is not absent in the hearts of the witnesses, but lacks the courage to be open. In this confession we included, this apology is quite heavy! "

Heavy memories began in 1966. One day in November, Song Jichao, an activist of the "Cultural Revolution", was editing the Red Rebel Corps newspaper in a high school classroom when three or four Red Guards suddenly came in.

"Guo Kai is a filial son and grandson of the landlord class. He has been criticized at school. You were his most familiar student. You should know his problems best. I hope you will actively expose them." The red guards said.

"Then let me tell you something." At that time, the gable of high school was covered with posters criticizing the teacher. Song Jichao felt that Guo Kai did have problems. He misinterpreted the three sentences that the teacher said as "crying for Peng Dehuai; Slander the great leader and attack the command of the proletariat; Distort the instructions of the leaders and belittle the revolutionary actions of going to the countryside. " Say that finish, he also pressed the handprint.

"Think about it again and tell us something." The red guards left with satisfaction. Before long, Song Jichao heard that Guo Jie was caught on the platform, with a heavy brand hanging around his neck and his ears bleeding.

"The three things I said were very crucial, which made Teacher Guo suffer." Recalling here, Song Jichao smiled wryly. But at that time, he just thought, "You shouldn’t pull people’s ears."

At that time, Song Jichao’s peers were "revolting". Wen Qingfu posted a big-character poster of the person in charge of the school party branch, and also took people to copy their colleagues’ homes. Liu Boqin and a group of people broke into the "Black Five" classmate’s house, smashed the photo of the classmate’s grandmother, and confiscated 200 yuan’s cash hidden behind the photo frame.

This experience later became a "hurdle" in their hearts.

"Now summing up and reviewing the’ Cultural Revolution’, most of them require the declassification of the upper insider. In fact, it is necessary for the whole people to sum up history and put themselves in it. Why does everyone behave differently in the same environment? " Wen Qingfu said.

It’s like a scar. Do you want to expose it or not?

In 1984, I heard that Guo Kai was admitted to the hospital in Handan because of cerebral thrombosis. Song Jichao, who was already an officer, took an apple and went to see him with several classmates.

As early as ten years ago, Song Jichao had realized that he had "done something wrong". At that time, Song Jichao’s faction failed to seize power, and he left home to become a soldier. In 1971, the troops suddenly entered a state of first-class combat readiness, ready to pack their backpacks at any time and stand guard and patrol at night.

Comrades are guessing what happened, and it was not until after the National Day that the central document was officially conveyed. Lin Biao, the "deputy commander in chief", fled and crashed in Windur Khan, Mongolia.

Song Jichao was so surprised that he couldn’t turn it for a long time. "I feel very boring in my heart. I actively engaged in sports and finally failed. Lin Biao became a traitor and history made a big joke! I woke up. It’s ridiculous. It’s disgusting to think of exposing Miss Guo! I feel very hateful, how can I be so stupid and so fanatical? "

Song Jichao began to want to know about Guo Kai’s recent situation, but he was afraid to go back to his alma mater, so he could only quietly ask his classmates about the teacher. He heard that Mr. Guo had overcome the difficulties and had returned to school to continue teaching. He also heard that Mr. Guo was very weak and suffered from various chronic diseases. He wanted to find an opportunity to explain it to the teacher, and he waited for more than ten years.

In fact, shortly after the end of the "Cultural Revolution", apologies began. An old man who felt guilty and had apologized, but didn’t want his name to appear in the media again and again recalled: "At the beginning, when we said we wanted to take the exam, we went to the teacher to teach us in our spare time. At that time, we apologized,’ Teacher, don’t take it to heart in the past’. I saw a student in our school who was a few years older than me. When I went back to school to see the teacher, I apologized. "

Song Jichao also heard that just after the "Cultural Revolution", a classmate who hit someone in high school went to the teacher’s house to apologize, but the teacher just said coldly, "I don’t need your apology, just go."

"The teacher may think that his character is not good, and apologizing is posturing." Song Jichao analysis, all in a city, some people are afraid of the teacher to find after the account, so take the initiative to apologize, especially included in the "beating, smashing and looting", belonging to the clean-up object, afraid of others reporting, more careful.

Song Jichao said he didn’t hit anyone. But before going to the hospital, he was hesitant to say whether it was good or not. In fact, he has organized the language: "At that time, I just wanted to rebel and lost my head, distorting the facts, going online and talking nonsense."

Can walk into the ward, see lying in bed Guo Jie, the young teacher who used to write poetry, play music and love playing basketball, has become a thin "little old man", Song Jichao just called "Miss Guo", and tears fell.

"Needless to say, the teacher will be the happiest if you can come to see him." Although he is only 50 years old, after a stroke and a fall, Guo Kai has become a little fluent. He looked at Song Jichao, once the most proud student and a little bald, and asked, "How are you in the army? Work hard and continue to write more articles."

At this time, it has been 18 years since they last met.

Sitting next to the hospital bed, looking at Guo Jie’s weakness, Song Jichao felt that he was one of the people who harmed the teacher. But until the teacher was discharged from the hospital, he didn’t say an apology. "The teacher didn’t say this, and the students asked how to treat it. I explained it alone, which was too abrupt. This thing is like a scar. Do you want to expose it or not? When he was hospitalized, no one revealed it, and then there was no chance. "

After returning to the army, raymond Chao wrote a novel based on himself and his teacher, entitled In front of the teacher’s bed, but he never got a chance to publish it. At the end of the story, the hero said, "I hope the teacher will recover soon and live a long and healthy life."

In that world, he still failed to say sorry.

In Penglai, Shandong Province, Lu Jiashan, who just became a postman, also lost this opportunity. Also in 1984, he met his primary school teacher in the street, and the retired teacher pushed his bicycle to sell ice cream to supplement his family. During the "Cultural Revolution", Lu Jiashan exposed the teacher’s corporal punishment of his classmates and swollen the students’ palms with a pointer. After that, he kicked two feet at the teacher.

"At that time, you have to speak. If you don’t speak, you can’t join the Red Xiaobing." On the phone, Lu Jiashan finished with a strong Shandong accent and smiled a little embarrassedly.

Lu Jiashan took out 10 yuan money and wanted to give it to the teacher, but the teacher just didn’t want it. When I mentioned this past, the teacher who was over 60 years old shook his head and said, "I am old, and I don’t remember anything. At that time, you were all teenagers. Who hasn’t got a temper yet?" The key is that now that you are grown up, it is very good to earn money to support your family. "

Lu Jiashan didn’t know what to say. He stepped back two steps and bowed to the teacher.

After more than 40 years, what is the significance of publishing it in many newspapers and online?

Another 18 years later, Song Jichao wrote what he couldn’t say at that time. In 2002, a newspaper held an essay activity, and he wrote "Three Poisonous Arrows for Life" based on his own experience.

At the end of the article, he wrote: "Mr. Guo, I have called to heaven countless times: forgive you, a worthless disciple!" Today, I would like to call to the teacher again: forgive this black sheep! If there is a heaven or an afterlife, I would like to follow you forever! "

At this time, Guo Kai has been dead for more than 8 years. Song Jichao learned the news afterwards. He heard that there were no students to see the teacher off.

Unfortunately, this article was not published in the end. "I always remember this matter. If it was published at that time, I would be a little relieved, and I won’t write it again this time. I want the whole country to know that I have done such a despicable thing. Although there is that big environment, this thing should not be done. "

For those things in the past, WenQingFu already don’t want to mention. In 1995, he drew two big birthday peaches for his old headmaster who posted posters, and went to Yiyang city by car, asking the uncle in the school reception room to hand them over. Although he didn’t get a reply, he felt a little better. A few years later, he went to the United States on a business trip. When he visited the church, he saw many Christians waiting in line to confess, thinking that "confession is a good thing". After returning to China, Wen Qingfu bought a Bible. "Communist party member is an atheist, but it cannot be ruled out that religious belief touches the individual soul," he once told the media.

Over the years, Wen Qingfu likes to read the memoirs of Ba Jin, Hu Shi and Liang Shuming in his later years and has always wanted to write an apology article. "The’ Cultural Revolution’ has been more than 40 years since now. The young people of that year have become old, and the elderly like to recall and reflect." He hopes that his experience can become a fortune for his children and young people.

He still remembers that during the Cultural Revolution, a propaganda worker pulled out a teacher’s tooth with iron tongs. "At that time, there were a lot of spectators, and I didn’t dare to condemn him. Me too. Is this the national character that Lu Xun talked about? I also have, for example, leading people to catch colleagues, but I am not willing to lag behind, keep up with the trend and make a good future. It is not selfish to only care about yourself and others being brutally persecuted. What is this? " He reflected.

In 2009, Wen Qingfu expressed it in words for the first time in his diary: "I became an accomplice in persecuting Mr. Zhang’s family, and now I feel really guilty when I think about it."

"I think, like our public apology, one thing is common, that is, I can’t get through this hurdle, I always feel sorry for others, and I can’t get through it if I don’t say it, and the more I see someone apologizing publicly, I can’t get through it." The old man who didn’t want to be named again said.

But not everyone supports this idea. After Liu Boqin’s apology advertisement was published, his son said to his father in an email: "The advertising fee is very worthwhile. You are a celebrity now." Followed by a wry smile emoji. Some students also asked him, "Why are you fiddling with this?"

On the Internet, I saw a report in The Beijing News that "the lawyer repented of the Cultural Revolution and reported that his mother was shot". Zhang Hongbing’s cousin couldn’t understand this self-disclosure. He sent a short message to his cousin: "I really don’t know: after more than 40 years, what’s the significance of publishing it in many newspapers and online? Personally, I understand that people over the age of 40 will think that it is a big violation, and people under the age of 40 are listening to people’ talking about ancient books’, and what’s more, they will mock us. " Zhang Hongbing’s wife once said to him, "Why talk about the past?"? We didn’t have a good time today. "

But the winter of 1970 was like a recurring nightmare for Zhang Hongbing. On that cold night, at the age of 16, he joined his father to expose his mother Fang Zhongmou’s remarks that "I just want to reverse Liu Shaoqi’s conviction". At the end of the letter of accusation, the teenager at that time wrote: "Down with the current counter-revolutionary Fang Zhongmou! Shoot Fang Zhongmou! "

He still clearly remembers that after the public trial meeting, when his mother was dragged onto the Jiefang brand truck heading for the execution ground, she dropped a black flat-heeled leather shoe on her feet.

After his mother died, Zhang Hongbing suffered from mental depression. When he smashed the Gang of Four, he suspected that it was a military coup and the restoration of capitalism, fearing that he would be arrested as a counter-revolutionary. He didn’t want to communicate with others, even thought about buttoning his clothes, and even thought about committing suicide.

It was not until 1979, when Zhang Zhixin’s deeds were published in the newspaper and the political situation changed, that he realized that he was wrong and began to write a complaint to his mother. When interviewed by the media, he once brought a reporter from a media to his mother’s grave, kneeling on his knees and kowtowing in the dust. "Mom! I brought reporters, and I will tell them your story. "

The purpose of telling the truth is to argue and refute it in the public and take me as a warning.

After the apology article was published in Southern Weekend, Song Jichao felt that the matter could finally come to an end. "Friends who have hurt others, let us apologize and repent, not only for our own peace of mind, but also for facing our descendants and history." At the end of this article, he no longer just wished the teacher good health and asked for forgiveness.

Song Jichao had no chance to hear the teacher’s forgiveness. However, more than a week after Wen Qingfu’s article was published, the son of his colleague Zhang Qiongying sent an email to the editorial department. Zhang Qiongying is 87 years old. After reading the article with Alzheimer’s disease, she just said, "That’s not his fault." She still remembers that Wen Qingfu had been "condescending" and didn’t hand in the mimeographed leaflets he had found.

"Teacher Wen, you can let go of this guilt." Zhang Qiong-ying’s son said in an email, "The’ Cultural Revolution’ has sprung up, and mud and sand are everywhere. Some people are trapped, some people are deceived, some people are incited, and some people have no conscience. We are now mentioning the’ Cultural Revolution’ again, not because of resentment, but for reflection and vigilance. "

In order to buy this newspaper with a reply, Wen Qingfu rode his bike to three newsstands in the sun. He told the xiaoxiang morning herald reporter who came to interview: "I can finally put it down."

On the Weibo, Wen Qingfu also forwarded a commentator’s comment on this matter: "The tolerance of the parties, or even selective forgetting, cannot be an excuse and excuse for individuals to participate in the perpetrators. The wound repair still depends on sincere repentance. A person’s wound repair is like this, and so is a nation’s wound repair. Refusing to repent and apologize is always evasive cover-up and avoidance. For those blind followers and individual perpetrators who are trapped, it seems that they can be’ put down’. As everyone knows, the bad genes precipitated from this are still hidden concerns of society. "

Liu Boqin has won the understanding of his classmates five years ago. He invited his former "Black Five" classmates out for a meal and apologized in person. "We were young and children at that time. Isn’t the big environment like this at that time? " The classmate said to him. Liu Boqin soberly told the reporter who interviewed him: "Including teachers and others, all the people I apologized for said so. But this is the generosity of others. "

Not all apologies have been forgiven. Among these apologists, Zhang Hongbing was the most questioned. On the Internet, some people say that he can only apologize if he committed suicide by cutting his abdomen in front of his mother’s grave. Some people call him a "speculator of the times", and even his peers who have experienced the Cultural Revolution say that his apology is "unforgivable" because he touched the "bottom line of human nature".

Since the beginning of this year, Zhang Hongbing has been interviewed by many media, but some apologists have kept a low profile cautiously after publicly confessing. An old man who did not want to be named euphemistically said that his mistakes could not be confused with Zhang Hongbing’s crimes. "Why do some people beat people, some insist on fighting without fighting, and there are quite a few’ Minstrel’ who are not interested in politics or silently resist? During the’ Cultural Revolution’, it was a great display of all sentient beings. Everyone’s good and evil are exposed. " He said.

For these comments, Zhang Hongbing’s reply is: "I don’t get angry when I see someone scolding me and asking me to die. First, I should be jealous, and second, I take the initiative to’ find jealousy’. The purpose of telling the truth is to argue and refute this in the public and take me as a warning. "

He also admitted that apologies should be treated differently. "However, regardless of the size of the crime, the key depends on whether the apologist is honest and has told the whole truth. Whether I have honestly told the whole truth, and whether my apology can be forgiven by people is not my decision, but can only be proved by history. "

Social reconciliation is "forget" the past, not "forget"

Song Jichao noticed that articles arguing about the "Cultural Revolution" on the Internet began to increase again in the past two years, "as if this hurdle could not be circumvented".

"Apologizing itself is a kind of self-liberation and a reflection on the Cultural Revolution." He said.

In the view of an old man who experienced the Cultural Revolution, this "apology wind" that blew up this summer was related to the reflection on the Cultural Revolution for many years because of the news background, but it was not presented much in the media. A researcher said that a few years ago, it would not have been thought that everyone should repent for the mistakes made during the Cultural Revolution, and this understanding would be so widely endorsed.

After becoming the focus of media attention, both Liu Boqin and Wen Qingfu declined interviews with many media. Liu Boqin believes that apologizing is a very personal act, and Wen Qingfu also said: "I don’t want to be famous for this matter. I should publicize so many victims in the’ Cultural Revolution’. What am I? "

In the view of the old man who didn’t want to be named, some people now portray the apologist as a hero, and he can’t agree. "What a hero, just kidding, this can be a hero? After all, you did a bad thing, but it wasn’t bad to the end. It’s also well-intentioned to be affirmed by others. It is not bad in the end, and it is not bad in the end. " He said.

The people the media are looking for are Zhang Hongbing. After a recent interview with the media, he stayed in his hometown in Anhui to sort out the information. Li Bin, a painter, intends to turn Zhang Hongbing’s story into a comic book. One of the painter’s most famous works is the print "Innocent Revolution, Righteous Rebellion" during the Cultural Revolution, in which the hero holds a radiant little red book in one hand and a brush in the other. There are also comic books "Maple", "Scar" and "Zhang Zhixin" which he participated in and are regarded as masterpieces of "Scar Art".

Zhang Hongbing said that there are people who want to make a documentary for him recently, and there are too many reporters to interview. He answered all the interview questions raised by reporters by email and sent a short message: "This is part of my confession work. Let us work together to bury the’ Cultural Revolution’ era! "

The purpose of apologizing for historical mistakes is not to trace the criminal responsibility of the perpetrators, but to promise in the name of the whole society that we will never make the previous mistakes again-this is a viewpoint put forward by scholar Xu Ben several years ago. He once said in his article that social reconciliation is to "forget" the past, not to "forget" the past.

Taking the Cultural Revolution as an example, Xu Ben said that in today’s China, not only the direct witness bears the responsibility of memory, but also no one can use the lack of direct experience of the Cultural Revolution as an excuse to shirk his responsibility of memory within the group. If you don’t remember, it’s not because the direct memory is gone, but because some people refuse to accept their own division of memory that is separated from generation to generation.

On a summer afternoon in Handan, Song Jichao took a sip of beer in a restaurant near the community. Speaking of the recently released film "Four Days and Nights of Zhou Enlai", he remembered his own exposure experience.

It was in 1961 that Zhou Enlai went to Boyan, Song Jichao’s hometown, to investigate the famine problem. The head teacher of the primary school sent Song Jichao and other class cadres to follow Premier Zhou closely, asking them to listen to what the masses said and write it down.

At that time, even leaves were used by people to satisfy their hunger. Zhou Enlai asked why the trees beside the road had no leaves, and the commune cadres said, "The sheep ate them.". "Sheep can still climb trees?" The Prime Minister asked. The neighbor of Song Jichao’s family who stood by looked at the commune cadres and told the Prime Minister: "His father ate!"

After Zhou Enlai left, those who told the truth were criticized. That night, Song Jichao was called over and confronted with his neighbors. He reported the conversation he heard during the day in detail, without thinking about what harm it would bring to the other party.

"I was a’ good boy’ at that time." He smiled and said.

Jian li, the "Old Cannon of Catering": After nearly 30 years of entrepreneurship, he became a "online celebrity" to expand the catering map.

  From selling spicy kebabs on the street to establishing catering brands, and then building supply chain companies, jian li has stepped into the core area of catering.

  Jian li’s Xinliangji Company is headquartered in an office building in the Lido business district, and there is also a store near the Zigong salt gang brand "Jinfu Salt Gang" he founded.

  However, his fate with catering does not stop there.

  He has been doing catering for nearly 30 years. The founder of Xinliangji, the founder of Jinfu Salt Gang and Xinladao is his most well-known identity.

  In 2016, jian li’s Xinladao Group was successfully acquired by a listed company in Hong Kong. Later, he entered the crayfish track and founded Xinliangji. Quanjude, Yunhaiyao and Pizza Hut were all its customers.

  During the epidemic, Xinliangji’s prefabricated crayfish live broadcast room brought more than 30 million yuan in a single game, which became famous in World War I and entered a broader public vision.

  Jian li also experienced the great influence of short videos on business. Perhaps it was at this time that he planted the seeds for making videos and becoming a Tik Tok in the future.

  In April last year, jian li opened an account in Tik Tok and released a short video explaining the catering business. He has two more tags: short video online celebrity and catering entrepreneurial tutor.

  In the catering circle where the founders are generally low-key, jian li’s high-profile behavior of creating personal IP seems a bit different.

  Jian li, however, said that he made a short video with great sincerity, but he got positive feedback from many fans, which gave him a brand-new sense of accomplishment different from starting a business.

Shoot video and do IP

  "Old Restaurant Cannon" Cross-bank as "online celebrity"

  Facing the camera, when interviewed by Red Meal, jian li’s attitude was very relaxed, and he was already familiar with video shooting.

  Most of jian li’s short videos focus on catering entrepreneurship, and he defines himself as "a catering entrepreneur still on the road".

△ Image source: "jian li talks about catering" Tik Tok screenshot

  Unlike in the past, starting a business only for himself, now he hopes to impart his rich experience to more young people.

  On the one hand, Li Jian has enough ability to do this. He entered the business in 1994 and has been in the catering industry for nearly 30 years. The new spicy road group he founded was acquired by Baifu Holdings in 2018 with a purchase price of 1 billion yuan.

  On the other hand, the current catering market is continuing to flood into new entrepreneurs. According to enterprise survey data, from January to November this year (the statistical time ended on November 27th), the national catering registered a total of 2.938 million, 406,000 more than the same period last year. Since 2021, the number of new registrations has exceeded 2.6 million every year.

  In jian li’s view, "catering is the only industry in this era that can accommodate a large number of ordinary people to start businesses." However, there are many entrepreneurs in the catering industry, and there are also many people who have failed. A large number of catering whites need experienced guides.

  He told the story of his exhortation to a college graduate to open a fast food restaurant. The netizen originally planned to spend 500,000 yuan to open a fast food restaurant of about 100 square meters in Hangzhou.

  After listening to each other’s ideas, jian li bluntly said, "This is a great challenge for you. First of all, you lack (practical) training, have knowledge but not necessarily have the ability; Second, the investment of 500,000 yuan in Hangzhou is very tight (not enough to spend), and you may be very anxious in the future, but the money is not urgent. " In the end, jian li put forward some suggestions for this netizen.

In addition to entrepreneurial dry goods, he frequently shakes out some golden sentences in the video-

  "Traffic can only be the icing on the cake for catering, and it is impossible to embroider on a piece of rags" "The future competition of catering will be very difficult, but if you don’t fight, you will die. It is better to leave early than that" "After 15-20 years, half of catering enterprises are high-quality chain brands, and the rest will linger" …

  Since April last year, jian li’s Tik Tok account has published 336 videos, almost daily, with more than 200,000 fans.

  The professionalism of short videos has also been improved. From the beginning, jian li took pictures by himself, and now there is a small team of three or five people who are responsible for the planning, shooting, editing and operation of videos.

  With personalized expression and dry goods export, jian li has gained a group of fans, and iron fans affectionately call him "Teacher jian li" and "Brother Jian".

  Jian li revealed that he decided to systematize his knowledge and start a class because fans in the background have been asking him about catering entrepreneurship.

  According to the students’ entrepreneurial stage, there are elementary classes, intermediate classes and disciple classes, and different classes have different frequency. The primary class mainly teaches how to "open a shop from 0 to 1", while the intermediate class thinks about the old catering cannons that have opened several or dozens of stores, while the disciple class selects the best from the students in the intermediate class without charging any fees. Many students in the disciple class call jian li "Master".

△ jian li is giving lectures to the students.

  In the list of students, there are not only catering white, but also chain catering brand owners who have opened dozens or hundreds of stores, and even a catering big coffee like Guan Yihong, the founder of Jiumaojiu Group.

"When you start a business, it is often unsatisfactory."

  Jian li’s catering entrepreneurial experience can be described as ups and downs.

  In 1994, at the age of 20, he began to drift north after graduating from college. At the age of 22, he founded a fast food company with the first bucket of gold earned by selling spicy kebabs on the street. At its peak, the company took over the staff restaurants in 60 office buildings in Beijing, with an annual income of over 300 million yuan-Li Jiancai was 27 years old at this time.

  This experience, which can be called a model of ordinary people’s "drifting dreams in the north", came to an abrupt end when he was 27 years old. Jian li lost his fortune from over 100 million to over 10 million in debt overnight because he indulged in idleness and neglected his career.

  Falling into the trough of life, jian li once suffered from depression. However, with the help of his family, he soon ushered in a second entrepreneurial opportunity in his life.

  Once, he tasted Suobian fish hot pot in Chengdu, which was amazing. At that time, fish hot pot was still a relatively blank track, and jian li thought it would sell well in Beijing.

  He persuaded Xu Bochun, the owner of this Suobian fish hot pot restaurant, a descendant of Sichuan Zigong Yanbang cuisine, to come to Beijing, and the two of them pooled 2 million yuan to create a fish hot pot brand, Xinladao.

  At the end of 2004, the first new spicy road store was officially opened in Beijing, and it soon became a success. At its peak, there were nearly 200 stores, 90% of which were directly operated stores, distributed in Beijing, Shanghai, Xi ‘an, Hohhot and other cities.

  In addition to the new spicy fish hotpot, from 2005 to 2016, jian li also founded several catering brands such as Jinfu Yanbang, Spicy Daotu and Tan Lao Xu.

Jinfu Yanbang Wangjing Lidu Store △ Image source: Red Meal Network

  In 2016, Xinladao has grown into a catering group with an annual income exceeding 500 million yuan. In the same year, Baifu Holdings intends to spend 1 billion yuan to acquire Xinladao Group.

  It is puzzling that jian li chose to quit the company that has been in business for 12 years.

  Jian li said that on the one hand, the new spicy road was lucky to meet a good buyer, and it was safe to give the new spicy road to Baifu Holdings.

  On the other hand, he has made up his mind to invest in the hot crayfish market at that time, hoping to spare more energy.

  In 2016, the crayfish market exceeded 100 billion, and the number of crayfish restaurants in Hubei Province alone exceeded 15,000.

  More and more entrepreneurs are also flocking to the crayfish track. "So many crayfish owners always need someone to help them solve the problems of product development, processing and distribution. I hope to make the operation of these catering owners easier." In 2015, jian li bought a crayfish processing factory in Hubei and started his third venture.

  At the beginning of 2016, he began to build a catering supply chain company, Xinliangji, which integrates farming, processing and transportation, and soon got external investment. "After selling the new spicy road, the money I got was also invested in Xinliangji."

Xinliangji Company△ Image Source: Red Meal Network

  2017 and 2018 are the highlights of Xinliangji, which has received tens of millions and hundreds of millions of yuan in financing and become the darling of capital.

  However, after several years of continuous popularity, the market has obviously cooled down, and the crayfish business is not good.

  "The crayfish business has actually been frustrated since 2019." Jian li told Hongcan. com.

  During the epidemic period, Xinliangji successfully cooperated with Hubei crayfish group to reorganize, and the advantages of upstream industry became more obvious, and it also received strong policy support.

  Jian li is very emotional about this. "In the past three years, the development of Xinliangji has been a process of continuous blood loss and continuous blood return."

  Back to the present, the pressure has not completely disappeared. jian li hopes to find explosive products other than crayfish, and tries to replicate the "crayfish+prepared dishes" model on single products such as pickled fish and hairy crabs.

  However, the success of this model remains to be further verified by the market.

  Jian li is more optimistic. In his view, "When starting a business, things are often unsatisfactory. Entrepreneurs should always think about the remaining one or two. If they lose, they will lose. As long as they don’t quit, they won’t fail."

"I want to be an active promoter of Chinese food industrialization"

  Jian li is facing more controversy, from crayfish cutting into the whole pre-cooked food track.

  Since September this year, "prefabricated dishes enter the campus" has pushed prefabricated dishes to the forefront, and a number of catering enterprises have also become the target of public criticism.

  In such a public opinion environment, jian li is quite "courageous" and has made no secret of his attitude-supporting prepared dishes.

  He called himself "an active promoter of Chinese food industrialization".

  "The essence of all competition is efficiency competition." Jian li believes that for chain catering brands, efficiency is an unavoidable topic if they want to enhance the chain scale, and products, processes and services need to be standardized. Among them, product standardization requires the use of prefabricated dishes.

  Li Jian once offered a reward of 1 million in a circle of friends, looking for chain restaurants with more than 50 stores and never used prefabricated dishes.

Screenshot of jian li friends circle

  "I haven’t found it so far." Jian li told Red Meal.

  In his view, everyone’s opposition to prefabricated dishes is, to some extent, too "obsessed with each other."

  "Cut clean vegetables in advance, pickled chicken leg is not a prefabricated dish? Large hotels and chain restaurants don’t need pickled chicken legs. How inefficient is it to buy live chickens every day and kill them now? Clean vegetables and pickled chicken legs are actually’ pre-prepared ingredients’. From this perspective, there is nothing wrong with using pre-prepared dishes in restaurants. In essence, prefabricated dishes are a means to help restaurants improve efficiency, not a new invention. "

  In 2019, Xinliangji recruited partners for the whole country, launched county partners, and laid out overseas agents.

  At present, Xinliangji’s dealer system and explosive ingredients experience store have covered the county level.

  Although the explosive experience store uses the franchise mode, it does not charge the franchise fee, and is essentially a product store.

  He plans to open more stores, hoping that every county will have a "Xinliangji Experience Store" in the future.

  In jian li’s view, the key to the acceptance of prepared dishes by the market is to solve the problem of product "experience".

  "When consumers experience high-quality prepared dishes, they are likely to be reluctant to do it themselves. Take crayfish as an example. If prefabricated crayfish can be better, safer, cheaper and convenient to buy, why should consumers spend three times more money than prefabricated crayfish just because of’ existing system’? " Jian li asks.

  The interview is drawing to a close. mr. six, who has been attached to catering for nearly 30 years and founded many brands, still positions himself as a catering entrepreneur. As for the future, jian li hopes to add the word "success" before this positioning.

Author: "Red Coffee" column group

Note: This article belongs to the catering industry information published by Yangguang. com. The content of this article does not represent the views of this website, and is for reference only.

Don’t worry, send a blade to the screenwriter. These protagonists will come back to life in minutes.

 

 

1905 movie network news Two years ago, a spy film that didn’t take the usual path exploded like fireworks, grabbing 400 million dollars at the box office around the world, and also gained excellent box office and reputation at home, winning many fans. On October 20 th, the sequel to the return of all employees will meet with you again.

 

 

In the second part, besides watching "Dan Zi" and the Swedish princess continue to flirt, and many Hollywood superstars such as Julianne Moore, halle berry, channing tatum, pedro pascal and Jeff Bridges are playing with each other, the most anticipated thing is how our "face uncle" colin firth can "come back to life" and regain his former glory.

 

 

In the last film, Harry went to the church in Kentucky to chase the villain Valentine, and he fell into the trap of the other side. His brain waves were controlled by the SIM card of his mobile phone, and he came to a "church with a hundred people beheaded". Harry, who walked out of the church, was shot in the head by Valentine, who supposedly died. Uncle Ke Lian, as the spiritual mentor of the balls and the soul core of Kingsman, accepted the lunch so easily before the climax war was unveiled, which really made thousands of fans accept incompetence.

 

In addition to the Kingsman series,directorMatthew VaughnThe masterpiece is also with "X-Men: First Class

 

Don’t worry about sending blades to the director and screenwriter. Matthew Vaughn, the original director with a clear mind, had already planned it. As early as April 2015, he said that if he continued to make a sequel, he could bring Uncle Face back to life. So, after the sequel was put on the agenda, the writers worked together and racked their brains to plan to arrange twin brothers for Harry, or to save Harry by flashback. However, all these plans were rejected by the director, and Uncle Face’s resurrection was once deadlocked, and even the news that he would not join the second film came out.

 

Halle BerryandChanning TatumAs Statesman, he is the savior of Uncle Face.

 

In the end, how did Uncle Face come back to life? There is a slight spoiler here. Kingsman’s cousin in America — — The spy organization Statesman has invented a new technology, which is simply a headshot buster. After Uncle Face was shot in the head at the church gate, Statesman, who was also in Kentucky, arrived immediately, bandaged his wound with alpha glue, and then repaired his brain nerve with nano-repair technology. However, there is a small bug in this technology, that is, the injured person will lose part of his memory after rehabilitation until his brain is stimulated.

 

Uncle Face became Cyclops after his resurrection.

 

What, you think it’s ridiculous? Reminiscent of the first SIM card of Valentine’s mobile phone to control the human brain, and then to the second "Half-step Epilepsy with a Smile" by the Devil Bobby, Uncle Face’s method of coming back from the dead is still in line with the film style, and in order to make this black technology not particularly abrupt, it is also used once on another important character in the film, which strengthens the rationality and practicability of this technology.

 

Julianne Moore plays a new generation of villain Boss.

 

It is said that the protagonists in film and television works wear their own "protagonist aura", just like Xiaoqiang who can’t be killed. No matter the sword, halberd, axe, hook and fork, arsenic, crane top red and dichlorvos, they can’t hurt them. However, some writers who shake their hands like to kill the protagonists and bring them back to life when the audience is tortured.

 

This kind of situation is more common in series movies and TV series, because in a two-hour movie, the protagonist is brought to death. If it is an infinite loop movie like this, it makes sense, but if the actor and Optimus Prime are allowed to cheat death again and again like at the end, the screenwriter will not only be laughed at for worrying IQ, but also be greeted by all relatives.

 

Almost ended this series of transformers 3.

 

There are four reasons why series of movies and TV series like to kill the protagonist: restarting, changing roles, upgrading and setting suspense.

 

First, restart

 

"Restart" means that the director originally wanted to end a series and wrote the protagonist to death. Unexpectedly, the audience reacted too strongly and were unwilling to accept this ending, or the project needed to be restarted for commercial reasons, so we need to find a way to write the protagonist again.

 

Arthur Conan Doyle

 

One of the most typical representatives is Sir Arthur Conan Doyle’s famous The Last Case. Conan Doyle is a doctor, and writing is only his sideline, so when he wrote to his mother, he complained, "I’m thinking of killing Holmes …" … Kill him, and it’s over. He takes up too much of my time. " Thus, in The Last Case, published in December 1893, Sherlock Holmes and his sworn enemy Professor moriarty fell off the Lessing Bach Waterfall, and the story of Sherlock Holmes came to an end. However, I didn’t expect this ending to cause serious dissatisfaction among the fans. They even went to Jazz’s house to smash the glass. So at the strong request of the fans, Holmes came back to life in the Empty House.

 

 

Similarly, it opened the door to American dramas for countless mainland audiences. After entering the third and fourth seasons, the story of this post-80 s masterpiece was weak and the ratings continued to be poor. Fox finally decided to stop making it. So the screenwriter wrote "Mi Shuai" at the end of the fourth season. Mike sacrificed himself to help Sarah escape from prison. What a touching ending. However, eight years later, the "Prison Break Brothers" — — Wentworth Miller and Dominic Poucel decided to restart the series, which of course required Mike to come back to life.

Second, change the angle

 

As for the "angle-changing" type of resurrection, it is even more interesting. Among them, Doctor Who, a long-lived science fiction drama in Britain, holds the Guinness World Record for the longest science fiction TV series, and its status in Britain is equivalent to that in the United States. Tell the story of the immortal alien Doctor sitting in a telephone booth-shaped time machine, shuttling between ancient times and the future. However, this series has a very wonderful setting, that is, every time I prepare to change the starring role, I will write Doctor to death first, and then he will come back to life with a new appearance, new clothes and even new personality, which has become the unique skill of this alien. Now Doctor will be updated to the thirteenth term, and the first female Doctor will be welcomed.

 

 

Thirteen actors of Doctor

 

Similarly, there is Prison Break mentioned above. In addition to the male host Mike, the female host Sarah has also experienced the resurrection from the dead. It is said that because the actress sarah wayne callies didn’t cooperate with the crew after she was pregnant, the screenwriter wanted to write her to death and kick her out of the crew. But then the relationship between the two sides eased, so the screenwriter let her go. So offending no one can offend the screenwriter!

 

Third, upgrade

 

There is another type, that is, by faking the death of the character, the all-round upgrade of the character’s ability is realized, just like the phoenix nirvana, so that the character can smoothly transition to the next stage. For example, the death of Shen Xing in the just-concluded annual drama "Full Moon Blossoms That Year". After Zhou Ying was rescued from the prison, Zhao Baishi took her to the grave where Shen Xing moved, saying that he was dead. First hero, as the whole drama, had an unacceptable scribbled ending, so the audience were heartbroken and put forward various ideas of suspended animation. Sure enough, after four episodes, Shen Xing moved back to life, but this time he is no longer a big lover who only thinks about Zhou Ying, Shen Xing moved, but turned into a reformist Kang Zhuowen who is full of family and country’s righteousness and strong political reform.

 

 

A similar situation is also common in Hollywood blockbusters, such as Neo in the movie. Coming back from the dead made him upgrade from a trivial computer hacker to a savior, thus breaking through the ID and ego, meditating to a new realm, and realizing his full potential. It was a bloody resurrection! And Gandalf in the movie, in order to help the justice of Middle-earth, killed all the way back from hell, upgraded from a gray wizard to a blinding white wizard, and his fighting capacity will be off the charts!

 

Fourth, suspense

 

The last kind of resurrection is the most common, mainly at the end of the film through the death of the protagonist to push the narrative to a climax, and then create suspense and gimmicks, causing heated public opinion and media attention, thus providing room for plot turning for subsequent works. This is the case, whether Uncle Face can be resurrected or not and how to resurrect it have become the focus of the sequel film.

 

 

In addition, the middle Groot sacrificed himself at the end of the first film to protect everyone. Fortunately, he was a tree, and he was resurrected when he inserted a branch. The newborn little Groot also became a cute actor in the second film. I don’t know if in the future third film, director james gunn will revive the courage that was lost in the second film. And finally, Elizabeth from ruin, let Captain Jack and the Norwegian sea monster perish together, and then in the third part, a group of people go to the pirates’ hell "magic prison" to save Captain Jack. These rebirth have brought extraordinary tension to the narrative of the works.

 

Captain jack in the magic prison

 

However, there are still great risks in bringing the protagonist back to life, because the audience will have a lot of speculations and ideas about the method of rebirth. If the screenwriter’s handling method is not clever enough, the final effect is often counterproductive. For example, in the famous English drama "Detective Charlotte", everyone knows that Charlotte faked her death and will definitely survive. Therefore, many fans have designed various possibilities according to the scene of Charlotte jumping off a building at the end of the second part, each with a clear head. As a result, the screenwriter filmed the three most respected assumptions when the answer was announced in the third season. However, after two years of long waiting, the audience can no longer be satisfied with these common assumptions, and they all say that the level of screenwriters is so much, and they feel as if they have been fooled.

 

 

A very similar scene also appeared in the popular American TV series. After Ji Xue died in the fifth season, the whole crew strictly said that she would not be resurrected, and actor kit harington also said that she would only appear as a dead body in the next season. However, as soon as the sixth season was launched, Jiong Xue really came back to life, and the methods and reasons were exactly the same as those speculated by netizens, and there was nothing new at all. As a result, Harrington had to release an apology video, apologizing for "cheating" the fans in the past year.

 

 

Therefore, the fatal blow of bringing the protagonist back to life still needs to be used with caution. If it is not used properly, it will not only fail to gain box office and ratings, but will arouse fans’ resentment and consume their enthusiasm for the work.

 

Can Costco Supermarket always be so hot after being bought and closed for half a day?

  On August 28th, Costco, which was once closed on the first day of opening, began to take measures to limit the flow. According to the official information of the store, the number of shoppers in the store will be controlled within 2000 in the future. On the first day of opening, it is conservatively estimated that at least 10,000 consumers in the store are shopping at the same time.

  event

  Limited flow of 2000 people

  Queue for more than an hour and can’t enter the market for shopping.

  The Beijing Youth Daily reporter learned that at 8: 30 am on August 28, customers had already lined up at the entrance of Costco. On-site staff marked a queuing area in the square in front of the store with a mobile fence, and released customers to the store in batches. On that day, the weather in the area was hot and sunny, but the queuing ground was not covered, and many customers put up umbrellas when queuing outside.

  According to videos posted by some customers on social media, even if they are allowed to enter Costco’s building, customers cannot directly enter the store. Customers need to queue downstairs in the parking lot in the building before they can enter the store. Due to the hot weather, the parking lot is very stuffy, and some customers who really can’t stand it give up the queue and leave. Some customers said that the number of people released from the store is small at a time, and it is estimated that it will take more than an hour from the parking lot to entering the store. However, there is no ventilation system in the parking lot, and even if there are staff members who send water, it is really unbearable.

  Some customers complained that the store opened at 8: 30, and they arrived at the scene at 8: 30 and were told to queue up and enter in batches. After queuing for more than an hour, they still could not enter the store.

  This is the second day of the store’s opening. The reporter of Beiqing Daily learned that on the first day of the store’s opening, it may be due to the store’s underestimation of the number of visitors, resulting in serious congestion on the surrounding roads that day. Many customers need to walk to the store from one kilometer away, and the parking lot needs to wait for about 3 hours to enter. The store is even more crowded, and the cashier informant is crowded and crowded. Some customers say that it takes two hours to complete the checkout. In the end, the store’s first day of business lasted only about 5 hours and was urgently stopped.

  The official micro-signal of Costco’s market opener said, "It is decided to control the number of shoppers in the store within 2,000 from Wednesday, August 28th. The local police will help us to divert traffic around the store and try our best to reduce the impact on nearby communities. At the same time, we are also trying to improve the internal passenger flow management system. " At the same time, the store reminds customers that they need to show their membership cards or electronic membership cards when they enter the venue.

  In addition, in the next week, Costco will inform members of the latest situation of the store by SMS and APP, so that members can know in time whether the passenger flow in the store is close to saturation or needs a long wait. However, Costco did not specify the time when the current limit was cut off.

  survey

  Has been adhering to the low price and high quality sales strategy.

  Hot products sold out quickly when the first store opened in the Mainland.

  Costco is a paid membership supermarket, and the popularity of its opening is not unrelated to the promotion of its explosive products. When other supermarkets still use eggs and cooking oil, Costco’s advertisements before the opening of its first store in the Mainland were Feitian Maotai of 1,498 yuan, Wuliangye of 919 yuan and Hermes at a discount. Of course, these products are not the whole promotion, but they are enough to attract attention, such as Feitian Maotai, which was robbed soon after it opened.

  In addition, the prices of some Costco products are claimed to be 10% to 30% lower than the market. It attracts the American middle class through an average gross profit margin of about 10% in the United States, and then generates income through membership fees. Since the application for membership was opened on July 1st, Costco Minhang Store has accumulated tens of thousands of members, far exceeding previous expectations. Of course, as a marketing tool, the annual membership fee of Costco is 199 yuan before opening and 299 yuan after opening.

  The reporter of Beiqing Daily learned that because Costco has been adhering to the low-cost and high-quality sales strategy in the United States, the gross profit margin of its products has always remained at around 10% to 11%, far lower than other retail enterprises. As a comparison, the gross profit margin of ordinary supermarkets will be 15% to 25%, while in Costco, once the goods are higher than 14%, they must be reported to the CEO, and then approved by the board of directors. If the prices set elsewhere are lower than those in Costco, they will be removed from the shelves.

  This operating model has also attracted many celebrities to "speak for" it. In Chinese mainland, Costco has a large number of followers. In the early years, Xiaomi CEO Lei Jun said that Costco: "The most important reason why Costco has been invincible for so many years is to grasp the essence of its existence: the goods are excellent, the prices are extremely low, and the services are beyond expectations."

  analyse

  The opportunity to enter the mainland market is better.

  It will take time to test whether you can keep up with the new retail players in China.

  "If you have seen the opening of foreign supermarkets such as Carrefour, Yibaijia, Metro, Tesco and CP Lotus in China, you will feel how familiar the opening of Costco is.

  But what are the results of these stores now? Carrefour was acquired by Suning, Tesco was acquired by China Resources, Metro was looking for a buyer, and the other two companies stuck to their original stores, resulting in business contraction and tepid business. A senior industry person who has been engaged in retail for 20 years said that Costco chose a better opportunity to enter the mainland market — — China is in the tide of consumption transformation and upgrading: paid membership system has been widely accepted by young consumers; Compared with the past, the new generation of consumers emphasize the cost performance of goods rather than simply pursuing low prices; Physical commerce, led by scene experience and service, is also recovering; E-commerce companies have also laid out offline markets.

  The right timing does not mean that Costco can succeed by copying the American model.

  In fact, Costco’s membership is its biggest source of income, which increases the stickiness of its members because of the payment of membership fees. Coupled with its huge stores, remote locations and American family shopping habits, more than half of Costco’s profits come from peripheral services such as cars, restaurants and gas stations. The reporter of Beiqing Daily learned that in fiscal year 2017, the renewal rate of Costco members in the US market was 90%, and that in Canada was 87%. The annual consumption of each paying member in the United States in Costco is $2,554, and it is $213 per month. Although Costco’s first store in the mainland was selected in a relatively "lonely" location in Minhang District, it is still difficult to completely copy the American model in the mainland.

  In addition, Costco’s products in the United States can be sold at low prices mainly because it owns the ownership of the land and buildings where most shops are located, that is, it does not have to pay rent. In China, the cost of land acquisition for opening a shop is higher, and cooperation with commercial real estate is the mainstream choice, so rent is inevitable. However, the rental composition of domestic commercial real estate developers is mostly linked to the store performance, so it is less likely to lower the rental cost by selling more goods.

  In addition, whether its iconic "large-capacity" goods can be adapted and satisfied by "small-scale" Chinese families is also a major factor that determines whether its model can be popularized and the cost of goods is high or low.

  The competition of e-commerce has continued from online to offline. For example, there are different e-commerce companies standing behind Box Horse and Suning Store. Among these new retail players who know more about China, it remains to be seen whether Costco can keep up with China’s gameplay. (Reporter zhangxin Coordinator/Yu Meiying)

Beijing International Film Festival Game Animation Film Unit officially opened, and Daxun Wei broke the circle.


1905 movie network news On September 22nd, the 11th Beijing International Film Festival "Game Animation Film Unit" officially kicked off at the National China Film Digital Production Base.The guests attending this forum include Cui Yan, director of Beijing Radio and Television Station Beijing International Film Festival Operation Center and executive deputy director of Beijing International Film Festival Organizing Committee Office, Song Lei, director of China Animation Group Development Research Department, producer Apollo, director of "Six Generations of Zhong Kui" Wang Yuxi, and Huang Shi, an associate professor and game design expert of China Communication University. This forum discussed and studied the related topics of "the tradition and future of China animated films". In the afternoon, the actor made a surprise appearance as the propaganda ambassador of the event and watched the game live.


Song Lei, director of the Development Research Department of China Animation Group, shared "Heroic Creation in China Animation in the New Era" at the scene. In the content of his speech, the "hero" in hero animation can be seen by the audience, and most of them have the attributes of "identity interaction" or "healing interaction". In his view, more "heroic images" can combine the two attributes, such as the image of "Luo Xiaohei" in the movie, "its own image of a child and the image of becoming a black cat have both."


Obviously, the core of the creation of heroic animation is to create characters that can inspire the audience’s recognition. If this kind of identity can be connected with mainstream values, it can also become a "hero" among eulogists. In China’s animation creation, the well-known Avanti image is completely comparable to this kind of creation. Song Lei also mentioned at the scene that the creation of heroic images should come from the people and ultimately seek benefits for the people, which is also the main reason why The Story of Avanti has attracted much attention in the past.


At the end of his speech, he emphasized that when creating heroic characters, "we can expand and innovate famous people with unknown personalities, but don’t break the personalities of people who have formed a well-known impression." He pointed out that when the animated film was created, it broke the villain image of "Shen Gongbao" in the past, which caused negative comments from the audience after it was released.


Wang Yuxi, the director of Six Generations of Zhong Kui, worked in Disney’s Beijing branch for four years. He admitted that during this period of work, he realized that there was indeed a gap between China’s animation industrialization and Hollywood’s, but this gap could make animators see the plan and have more energy to move forward. He said that at present, in China’s animation creation, "inheritance" is the core of China culture, and it is also the responsibility of China animators. As a child, he grew up watching the animation of the film studio, and he also lamented that there were directors in the past and later.


Talking about his current animated film "Six Generations of Zhong Kui", he once again thanked Tian Xiaopeng for the "Return of the Great Sage". "With his success, everyone is willing to invest in us now." It is reported that the film is scheduled to meet the audience in 2022.


In the afternoon, the event also held a wonderful "Never Robbed" team competition on the platform. Daxun Wei made a surprise appearance as a star guest and watched the battle.