Wen | Hunting Cloud Network Fei Wang
The Spring Festival of the Year of the Tiger is coming to an end, and Internet companies are scrambling to stage the drama of layoffs.
Recently, there are rumors that Xiaomi plans to lay off 10% of employees, and HR has already started an interview. Live a "radish squat" game.
Regarding the news of layoffs, Xiaomi responded urgently that there have been no layoffs in Xiaomi’s entrepreneurship, and at present, there are more than 4,000 hot jobs in Xiaomi that are still recruiting talents. Xiaomi welcomes outstanding talents to join.
In addition to the "layoffs" storm, the departure of Li Weixing, an employee of Xiaomi No.12, was also revealed.
According to Sina Technology, Li Weixing, a member of Xiaomi’s founding team and former vice chairman and secretary general of Xiaomi Technical Committee, left his post. Li Weixing is Xiaomi’s No.12 employee. On April 6, 2010, when Xiaomi Company was founded, Li Weixing was among the 13 people who drank millet porridge with Lei Jun.. He was in charge of MIUI development in the early days and then transferred to the technical committee.
At present, Li Weixing has left Xiaomi, and the specific reason for leaving is unknown.
"Layoff" began at the end of last year, and Xiaomi has good products and fish or is the first wave.
According to the report of Whip Cowboy, at the end of last year, Xiaomi experienced a wave of layoffs, and the department involved was Xiaomi Youpin. A person familiar with the matter said: "Because of the overlapping business, people who had good products and passed Xiaomi at the end of last year were laid off."
On January 17 this year, Xiaomi Youpin Youyu officially announced that due to business adjustment, Youpin Youyu will terminate its operation at 10: 00 on March 17, 2022, when users will not be able to access Youpin Youyu App and applets.
In addition, it was mentioned in the report of the whip ox that as early as last December, Xiaomi employees had to know the news that the company was going to "lay off employees". "The leaders of all departments are forced to assign 10% performance C indicators. Xiaomi’s assessment performance for employees is divided into three levels: A, B and C. Employees who get C mean to be interviewed by HR and may be laid off. "
The above-mentioned employees said, "Xiaomi has always had the tradition of’ elimination at the end’, but in the past, resigned employees topped the number of places eliminated at the end, but this wave was officially filed. In the second year, it was this wave (the person with performance appraisal C) that was laid off first. " According to the employee, "some old or redundant departments in the direction of the Internet, such as the information technology department, have been laid off more, while some departments with good benefits, few people or new ones have laid off fewer employees or even no employees, that is, they have not been assigned the index of C."
As a result, after the news of Xiaomi’s layoffs broke out, some relevant personnel of Xiaomi’s mobile phone products department said that they had not heard the news of layoffs and there was no layoffs in their team. Not only that, Xiaomi’s former employees recently received a text message saying: Xiaomi’s door is always open, welcome to join Xiaomi again.
As for who will be laid off, according to the above-mentioned employees, "there are two different views on the criteria for layoffs this time. One is to lay off the grassroots who do things. For example, he heard that there is a department with five people and four leaders, and the only one who works has been laid off. Another way of saying it is specifically for the middle-level people who are not qualified to fish.’ There are two middle-level leaders in our next-door department who left at the end of last year. I wonder if they were laid off.’ "
Coincidentally, on January 29 this year, there was just a personnel change inside Xiaomi Company: Chang Cheng, the group vice president and general manager of Xiaomi’s mobile phone products department, left for personal reasons; Shang Jin, former vice president of Xiaomi Group and general manager of China New Retail Department, also left for personal reasons.
It should be noted that Xiaomi mentioned in the above response that "4,000 hot jobs are still recruiting talents", which is easily reminiscent of Xiaomi’s car-making project.
Since the announcement of building a car in March last year, Xiaomi began to recruit talents in the fields of vehicle and autonomous driving. At the end of July last year, Xiaomi released 120 jobs in two days, mainly in the field of complete vehicles.
According to the salary announced by Xiaomi, the monthly salary of its recruitment position is between 20 and 60 K, with 14 salaries. The treatment is much higher than that of a group of new car-making forces.
In September, 2021, it was reported that Xiaomi would hold an extraordinary general meeting of shareholders on October 25th to approve the adoption of Xiaomi EV’s equity incentive plan. The authorized limit of the plan is 1 billion shares, accounting for 10% of the total issued shares.
Coincidentally, at almost the same time, Yu Liguo, president of Yuanji Fox Automobile, joined Xiaomi. Only for various reasons, the news was not officially announced until January 14 this year. Xiaomi announced on the same day that he appointed Yu Liguo as the vice president of Xiaomi Automobile and the political commissar of Xiaomi Automobile Beijing Headquarters, responsible for coordinating the comprehensive management of Xiaomi Automobile, the promotion of special business and the organization and talent construction of Xiaomi Automobile Beijing Headquarters.
"Changes in operating conditions": the market share returned to the third place, and "high-end+car-making" burned money at both ends.
Regarding the news of "layoffs", some relevant personnel said that Xiaomi did not reduce the dismissal of employees because of changes in business conditions, but it was eliminated because of the mismatch of employees’ business capabilities.
The above-mentioned "changes in operating conditions" may be related to the sluggish share price of Xiaomi, or it may be related to high-end and "burning money" in making cars.
Relevant information shows that Xiaomi Group landed on the Hong Kong Stock Exchange on July 9, 2018, with an issue price of HK$ 17/share, but it broke when it went public. On September 2, 2019, Xiaomi Group’s share price once fell to the lowest point of HK$ 8.28/share. On the day of listing, Lei Jun once boasted to double the share price of investors who bought Xiaomi on the day of listing. Until January 4, 2021, Xiaomi’s share price closed at HK$ 34/share, and finally realized the promise of doubling IPO investors.
In the second quarter of 2021, Xiaomi’s mobile phone shipments ranked second in the world for the first time. However, the good times did not last long. According to the report of Canalys, a market research organization, the global market share of Xiaomi mobile phone was 14% in the third quarter of last year, which was not as good as Apple’s 15% market share, ranking third, and even lost the first position in Europe, Russia, Southeast Asia and other markets in one fell swoop.
Due to the combination of various factors, Xiaomi’s share price suffered a "five-day losing streak" before the Spring Festival, and even "Xiaomi broke again" was listed on Weibo Hot Search.
Up to now, Xiaomi’s share price is HK$ 16.28 per share, which is 54.65% lower than the high of HK$ 35.90 on January 5, 2021. The market value is HK$ 407.1 billion, and the evaporation at a higher point exceeds HK$ 490 billion.
"High-end" refers to the high-end strategy of Xiaomi announced by Lei Jun on February 8 this year: "The high-end road is the only way for Xiaomi’s growth, and it is also the battle of life and death for Xiaomi’s development. We will unswervingly implement the high-end strategy."
Lei Jun said: "The high-end road cannot be achieved overnight. We must insist that Qingshan will not relax, maintain long-term strategic strength and continuous investment, and resolutely implement the’ 100 billion in five years’ R&D plan."
However, a data from HCR Huichen shows that in 2021, the share of domestic high-end smartphones (models with a price of more than 5,000 yuan) reached 74.26%, while Huawei still maintained a market share of 17.82% after two years of shortage, and Xiaomi was even less than a fraction of Huawei’s mobile phone share, only 2.97%.
Building a car is a big event that is almost "well known" since Xiaomi officially announced in March 2021.
On March 30, 2021, Xiaomi Group announced that the board of directors of the company had officially approved the establishment of the smart electric vehicle business, with an initial investment of 10 billion yuan. It is estimated that the investment in the next 10 years will reach 10 billion US dollars (about 65.6 billion yuan).
At the press conference that night, Lei Jun claimed that he was willing to put all his reputation in life and personally lead the team to fight for Xiaomi Automobile! Lei Jun is even more heroic and said, "We can afford it" (the bottom spirit may come from the total cash reserve of over 100 billion yuan mentioned in Xiaomi’s annual report of the previous fiscal year).
It is roughly estimated that Xiaomi needs to be "high-end+car-making" within ten years, and the total cost is about 265.6 billion yuan.
However, Xiaomi’s "building a car" seems to have closed the "open source" door of external financing blood transfusion from the beginning. According to the relevant report of Tencent News "Qianwang", "In the past (around March 2021), a large number of friends in the investment circle asked Lei Jun whether there were investment opportunities, but they were all declined, because only when the car and Xiaomi mobile phone were fully connected could the business be done well."
Sales declined, the stock price was depressed, and "high-end+car-making" was another golden beast. In addition to "open source", Xiaomi seems to be able to "cut down" only through the veiled "elimination".